Social Media is the new frontier for business marketing while allowing Social Media users to create their own brand. Businesses are beginning to use Social Media and famous figures to advertise their products instead of using Television. The installments of the Social Media app is free like snapchat and Instagram but only because businesses have already paid to advertise themselves along with the rest of the feed. Businesses then use Social Media to manage and advertise to all ages, mostly those who use Social Media to build a product's reputation by having tons of Social Media celebrates test and enjoy the product. Often times when a business associate with the right Social Media user the products can be well advertised to a wide range of people and gain a connection to a well liked and admired …show more content…
Followers trust the opinions and suggestions of businesses that are on Social Media because the followers want to take part and feel involved with what they are watching. Famous Social Media users are treated as stars that could be seen grocery shopping having merchandise for the channels. The business that provides the the products and the users that promote them become entwined with one another and the less unique and imperfect the user can be to have a willing business associated with the user.The Social Media users can become just as mythic as technology has become within society for the famous users to be able to maintain the image that the business and the followers want to