Their parents even had enough money to provide the children with allowances making them targets for the marketers of the 1950’s. They also had more leisure time since they were not working which lead to the interest in the popular music. Rock and Roll was emerging at this time with Elvis Presley as one of the big hits (The Post-War Years). At the time, parents were disgusted by Presley’s inappropriate influence, which lead to the growing rebellion (The Post-War Years). The Beat generation grew out of this Rock and Roll period. The Beats were the forerunners of the Hippies who came in the 1960s (The Post-War Years).
Up until this point, most of the American people had a protestant, religious background. Catholics and the Jews were the minority (Schultz, 2014. p. 441). They took advantage of the consumerism all throughout America and made their religions more mainstream (Schultz, 2014. p. 441). It was also during this time when all of the changes made the people nervous. In response, there was a religious revival (Schultz, 2014. p. 441). They added the phrase “Under God” into the Pledge of Allegiance, and added the quote, “In God We Trust” to the currency (Schultz, 2014. p.