Effects Of New Media On Print Newspaper

The Effect of New Media on Print Newspaper The dawn of new media, especially the internet, has emerged with several opportunities as well as challenges for traditional print newspapers. The prevalence of the internet and the new media in particular has introduced new challenges to traditional media more than ever the printed newspaper. Industrial organizations and business analysts purport that newspaper commerce in the U.S suffers through what can be accorded as the worst financial relapse following the Great Depression. Advertising returns are plummeting consequent of the severe economic decline, as readership tendencies shift as consumers now prefer free information and news from the internet. Most major newspaper agencies have gone bankrupt …show more content…
Regrettably for print newspapers, commercial advertisers currently are switching to alternatively cheaper and heavily on dynamic online advertisement media. Similarly, print newspaper classified ad segments are being overwhelmed by websites that special in, social networking, classical ads and aid-wanted listings. Consequent of the trend as well as the deteriorating economy, daily print newspaper’s advertisement revenues dropped significantly over the past few years. Actually, the internet was the single most advertisement medium to have experienced increasing revenues (Taylor, …show more content…
Printed newspapers play significant roles in public education. The dawn of print newspaper circulation appropriately coincide with the massive rising literacy rates in countries such as India, as reported by Wall Street Journal in 2011. The variety of content provided in newspapers provide the world’s insight daily from helping with basic skills for reading to presenting political, economical, cultural and sports