“Durkheim wondered how individuals could feel tied to one another in such an increasingly individualistic …show more content…
We may think that if we move up in social status, we will be happy with what we have; that is not the case in America because we look at what others have and want that too. Veblen discusses this kind of mentality in his works and relates that our society, as what drives social competition. This mentality not only affects the upper class but the lower and middle class, as they try to emulate and want what the upper class individuals have. Therefore, we can never just be satisfied with what we have, because of the continuous material competitiveness established in our …show more content…
Maria grew up in poverty, but recently found a job with a good salary; she believes she will now live a happy life in the middle class. Veblen would predict that because Maria is now in a more financially stable and able position, she might be more likely to spend money more freely. He would apply conspicuous consumption to Maria’s life; she can now afford to buy herself materialistic items that she didn’t have before. She might become more consumed about showing off the things she can buy and flaunt it to others. Veblen would also predict that if she did become consumed with materialistic things, her happiness would then be dependent on what she has and what she buys. If she doesn’t have the newest product, she won’t be happy with her life. Comparing what she has to what others have will be a continual cycle of wanting more, having low self-esteem and