Dunnes Stores Case Study

Improved Essays
Dunnes Stores  Company Profile.

History.
Dunnes Stores was set up by Ben Dunne in 1944. The first even shop was open on March 31st 1944 on Patrick Street Co. Cork. The first opening day was a major success as people were excited about the opportunity to buy quality goods at a pre war price. After such a successful opening more stores were opened around Ireland during the 1950s. The St Bernard brand the own brand label was founded in 1956. The combination of food, textiles and home wares all under one roof makes Dunnes Stores unique amongst Irish companies. (Dunnes Stores, April 7th 2002.) Groceries were introduced to Dunnes Stores in 1960. (Our Story- Dunnes Stores). In the beginning only apples and oranges were sold but over a bigger range
…show more content…
The barcode on the item is scanned and a record of the scanning will appear on the screen. This is done to keep a record of the item scanned through and the price of that item. It can also be used to keep track of what stock has been sold and when they will need to reorder more stock. Real time processing takes place when an item is scanned as it is immediately recorded. With all transactions a receipt is given to the customer. The receipt includes the time and date of the transaction, a list of all the goods sold along with their individual prices and a total price of the combined goods. The online shopping service provided by Dunnes Stores allows customers to check the status of a delivery and it also provides a section for people looking for any extra information they may …show more content…
EIS allows the executives of the company to monitor the operational progress of the company. EIS helps the executives to watch over competitors, while lower ranked managers should be focused on the running of the business, the executives can concentrate on the more demanding needs of the business. The executives will look after the long term plans of Dunnes stores. These will involve expanding the business to different locations. There are a number of factors the executives will have to review before any decision on opening a new store can be made.
•Where the location of the new Dunnes Stores will be.
•The price of the new premises.
•What competitors are in the same area?
•Is there a big market for a new Dunnes Stores in that area?
The making of this decision will require extensive research and the team carrying out this project will have to have extensive knowledge of all the above factors.
Another operational decision that the executives at Dunnes Stores may have to make is the decision to introduce a new range of goods into the company. The company would have to take into consideration many different variables.
•Price of supplying the good.
•Price of buying the goods.
•Is there a big market for the new good.
•Would they be able to sell it at a reasonable price.
In order for any new goods to be sold the strategic team would have

Related Documents

  • Improved Essays

    The cmpany that I currently work for is Cracker Barrell Old Country Store INC. As the lead TOGO server I am responsible for implementing changes to the TOGO processes as well as training all new TOGO hires and furthered training of current employees on any new processes or changes that are implemented. The change that will be taking place in the near future is a new TOGO and catering process, which includes many changes to the current process as well as the addition of new steps, services and menu choices to the process. The change goal is the new TOGO procedures and Catering introduction being implemented effectively. The purpose of the change and introduction of the new process is to increase the amount of TOGO order volumes, increase simplicity…

    • 552 Words
    • 3 Pages
    Improved Essays
  • Decent Essays

    The birth of Discount stores has evolved following the civil war when mass production was conceived. The production of goods made in large quantities has improved immensely. The first department store was derived from selling items in mass quantities, chain stores, and mail order stores. Following the great depression,…

    • 49 Words
    • 1 Pages
    Decent Essays
  • Improved Essays

    JC Penney's Case Study

    • 331 Words
    • 2 Pages

    After shuttering its catalog business and spending the last few years focused on driving sales via a multitude of promotions, sales, and featuring exclusive brands, longtime retail giant JC Penney has lost its competitive advantage and is in desperate need of transformation (Kinicki & Williams, 2013). Despite having 590 separate sales last year Penney’s was unable to drive sufficient sales traffic in their stores or over the internet (Kinicki & Williams, 2013). As a result, Penney’s same store year over year sales increased a meager 0.7%, whereas competitors like Macy’s achieved 5.4% growth during the same period (Kinicki & Williams, 2013). Moreover, Penney’s was forced to sell approximately 75% of its merchandise at a discount of 50% or…

    • 331 Words
    • 2 Pages
    Improved Essays
  • Decent Essays

    Kohls Case Study

    • 441 Words
    • 2 Pages

    Kohl’s Discount Codes February 09 2017 With Retention On Store Pull off through a purchase frenzy and trade having on web discount declarations on store and ascertain your trades. Rack up and be reliant to accept buys when purchasing clothing items on store making deductions for you. Insist and accept price control and trade having rate deductions to purchase on store with assertions. Declare having on store methods to make selective purchases you understand is a means to acquire. Maintain wants to have retaining and associate with Kohl’s buys you can always access wearable’s with.…

    • 441 Words
    • 2 Pages
    Decent Essays
  • Superior Essays

    Case Study Of Kohl's Store

    • 1698 Words
    • 7 Pages

    $215 later You go into a store intending to buy an outfit, $215 and two hours later you come out with a new Kohl’s charge card, three new outfits including shoes, a waffle maker, and popcorn popper. Then you’re sitting there asking yourself how you let this happen, I’m here to tell you this isn’t not your fault, we all get sucked into the black hole of consumption. Stores do everything with a purpose; nothing is ever meaning less, their location, design, layout, promotions…ect is all done internally in hopes of encourage consumption out of its customers. A stores exterior is extremely important because that is what costumers first see and it is a perfect place to showcase important promotions the store wants customers to know.…

    • 1698 Words
    • 7 Pages
    Superior Essays
  • Improved Essays

    Case Analysis Of Primark

    • 1922 Words
    • 8 Pages

    Target Market of Primark Demographics: Segmentation Target customers Income Low-medium income Gender Generation Y (Jahn, 2015) Occupation Student or Young Worker Age Mainly16-24 (Neville, 2016) Psychographics Life style Milan is the second highest fashion market and one of the highest growing market for fashion consumers (Kent, 2011). Price sensitivity Very price sensitive (Kotler.…

    • 1922 Words
    • 8 Pages
    Improved Essays
  • Improved Essays

    Tsc Stores Case Study

    • 1110 Words
    • 4 Pages

    TSC Stores, Supply Chain Management for Profitable Growth Brad is currently in a process of creating a long term supply chain strategy that will support the company’s corporate growth, cost objective and also the program of the Project 275. However, the rapidly growing volumes and complexities in the supply chain are causing concerns, and Brad is worried that the company may not be able to handle the planned growth. In addition to that the company is faced with several other challenges that threaten its plans, namely, stock-outs in stores and DC, low service level, too much inventory in enterprise, slow inventory turnover, and tied up working capital. 1. What does your analysis of the data in Exhibit 3 suggest that Brad Twiddy might want…

    • 1110 Words
    • 4 Pages
    Improved Essays
  • Superior Essays

    As a leading off-price apparel and home fashions retailer, Ross chooses only one type of distribution channel. Ross only distributes products through its brick and mortar stores. Ross was founded in 1957 and its headquarters is in Pleasanton, California (Pan, 2013). Ross now has 1,253 stores in 33 states of the United States (including big states like Arizona, Florida, Texas), the District of Columbia, and Guam (Pan, 2013). Ross stores, which are average 26,100 square feet, reside in strip shopping malls in urban and suburban areas (Vault, 2016).…

    • 1188 Words
    • 5 Pages
    Superior Essays
  • Improved Essays

    Having this set up, KK expects to retrieve information regarding the following as read in text "amount spent, items bought, size, method of payment. When the shopper next visited a KK outlet wearing the hat, readers mounted at the store entrance would recognize the tag." (Fusaro, 2004). Although these factors are to help strengthen the business strategies, I believe tracking them all around the store is a bit too much. Plus there are several customers purchasing the product so it sounds like a heavy amount of tracking and video watching.…

    • 950 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Coles Case Study

    • 623 Words
    • 3 Pages

    Coles is the second-biggest market chain in Australia. Not at all like the United States, we don't have that numerous store chains. The business sector is overwhelmed by Woolworths and Coles, which implies we don't have numerous options with regards to minimal effort shopping for food. Our worry with Coles is not simply strangely high costs for essential basic supplies (in the event that you contrast and costs in the US), additionally the high rate of stock-outs.…

    • 623 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Business processes include three elements, these being; inputs, resources and outputs (Rainer 2015). A lot of new processes may need to be implemented by Rhonda to ensure the inclusion of eCommerce into her business is a successful endeavour. However, the implantation of electronic commerce is “tending to automate rather than redesign existing business procedures” (Barnes, Hinton & Mieczkowska 2004, p. 208). Procedures that will either need to be changed or created include; the processing of online payments, managing packing and distribution of products, processing physical inventory of items, handling shipping of products, sending electronic mail to customers, receiving customer feedback and questions, and the business’ return policy (Rainer 2015). It will be important that Rhonda keeps track of her inventory, whether this be through an automated system or manually, so as to keep her website updated on current stock levels.…

    • 850 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    For instance, the employees discuss current market challenges and work on solution together. The whole departments can structure their own information and carry the principle of a transparent organization to life as the employees enable decentralized project collaboration in a networked world. S2. Effective Services for Retailer and Customer Otto Group provided several effective services in their business. For example, they understand that retailer and customer worried about the problem of payment process.…

    • 1544 Words
    • 7 Pages
    Great Essays
  • Improved Essays

    After several lists created, its intelligent algorithm creates shopping list. If you can update the total price to each list, it will give you a report spent by month and shop. Mainly it has three components. First one is managing grocery shop and items.…

    • 1005 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Executive Summary Operation management is one of the important activities to determine the success of the company. As known for all, the operation management in any kind of business is the key activity for the organization. In this paper will discuss the operation management and process design of Carrefour, Carrefour is the second largest retail supermarket in the world, and we will investigate the fact in spite of the severe competition that exists in the retail industry. The company was able to make its mark on the globe and achieved impressive success by regulating the operation management function.…

    • 998 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Emac Digital Case Study

    • 1236 Words
    • 5 Pages

    The main body of multi-channel distribution system is merchant middleman and agent intermediary who participates in commodity circulation process. Through these agents and intermediaries, multi-channel distribution systems can be expanded to make distribution easier. Apple advantages first multi-channel system mode, multi-channel system model can ensure the steady growth of the company, to build multi-channel system model can make the enterprise effectively avoid risk, because in the long run, the development of each channel is going to have highs and lows. Some channels need to invest in advance and invest in large amounts, which can bring high profits to the company.…

    • 1236 Words
    • 5 Pages
    Improved Essays