Dunkin Donuts Research Paper

The hardest part of everyone’s morning is waking up, and what better way than sipping on your hot morning coffee. Most of us crave it's delicious aroma and bitter taste to wake us up. Dunkin Donuts known for its appetizing food and beverages is well known for its coffee as well. They are so confident in their products that their advertising campaign states “America Runs On Dunkin”. Their confidence is not mere talk although, several people are coming in and out of the store grabbing their favorite food and for the most part a coffee. Coffee is sold in foam cups which hurts the environment tremendously, although they are in the works of replacing it. Going into Dukin it made you feel calm and relaxed because of it yellow and brown color scheme which made you thirst for some hot chocolate. In all honesty I did not forsee learning anything out of this assignment, I believed Dunkin like any other well known company are thriving and like most big companies killing of the smaller ones. Based on my observation i have come to the conclusion that people come to dunkin because people want to connect and have …show more content…
Through my research I discovered Dunkin Donuts has been hurting the environment selling foam cups and that the people that visit dunkin come for social bonding. Before anything I started off by picking the location and the site that I wanted to take part of. Dunkin Donuts was my first choice because it was accessible and near the North Hudson HCCC campus. Afterwards I did some research on the company and got 3 different sources so that I could have some background information before even doing my first observation of the store. I visited Dunkin a total of 3 times at similar times and all of them were fairly the same. In this paper, I will discuss the environmental impact Dunkin and other stores have on the planet, and also Dunkin being a great place for human