Recommendation
Based on the SWOT Analysis of CHHB, we found that there are areas that need to be improved by the company in order to improve their company overall performance.
First and foremost, CHHB is one of the most outstanding companies in property industry and other industries as well. The company has involved and more experiences in property industry for more than 30 years. They are one of the nation’s pioneering property developers that deliver unique, innovative and quality products. These are some of the advantages of the company comparing with other competitors. But, there are still some improvement needed. For example, CHHB must develop a way to maintain their good reputation to the public in order they have trust in your company …show more content…
For example, CHHB should implement more projects which are environmental friendly. These types of projects encourage people to align themselves with healthy lifestyle. Besides that, CHHB can also build up more budget-house to attract more first time house buyer, and therefore they can improve their sales and also increase the confidence of public towards the company. At last, the company can also improve their after-sales service. For example, sending out some wishes through SMS or greeting cards during any festival periods in our country, like New Year, Chinese New Year, Hari Raya, Hari Deepavali and Christmas. This can let the customers feel that the company is really care for their …show more content…
Threats might be the biggest problem to a company if they cannot overcome all those problems. The major threat could be inflation or a drop in currency. The recent economic downturn causes a rising in cost of raw materials imported from foreign country, whereas the same in CHHB as well. Some of their raw materials are imported, and therefore there is an increase in the cost of production and the selling price. Our suggestion is, if CHHB wants to maintain their sales amount, they have to do some adjustments on their projects; like controlling the cost of a project by diminishing the size or quantity of the project. Another example is, increased in labor costs. Due to the inflation, most of the employees required an increment in their salaries, or else they would resign and shirt to another company which gives them a better offer. In this case, CHHB may give their employees a different type of reward instead of salary increment. For example, CHHB can give some extra incentive like overseas trip, and prize recognition to the employees in order to convince them to stay in the company and continue to work for the
Based on the SWOT Analysis of CHHB, we found that there are areas that need to be improved by the company in order to improve their company overall performance.
First and foremost, CHHB is one of the most outstanding companies in property industry and other industries as well. The company has involved and more experiences in property industry for more than 30 years. They are one of the nation’s pioneering property developers that deliver unique, innovative and quality products. These are some of the advantages of the company comparing with other competitors. But, there are still some improvement needed. For example, CHHB must develop a way to maintain their good reputation to the public in order they have trust in your company …show more content…
For example, CHHB should implement more projects which are environmental friendly. These types of projects encourage people to align themselves with healthy lifestyle. Besides that, CHHB can also build up more budget-house to attract more first time house buyer, and therefore they can improve their sales and also increase the confidence of public towards the company. At last, the company can also improve their after-sales service. For example, sending out some wishes through SMS or greeting cards during any festival periods in our country, like New Year, Chinese New Year, Hari Raya, Hari Deepavali and Christmas. This can let the customers feel that the company is really care for their …show more content…
Threats might be the biggest problem to a company if they cannot overcome all those problems. The major threat could be inflation or a drop in currency. The recent economic downturn causes a rising in cost of raw materials imported from foreign country, whereas the same in CHHB as well. Some of their raw materials are imported, and therefore there is an increase in the cost of production and the selling price. Our suggestion is, if CHHB wants to maintain their sales amount, they have to do some adjustments on their projects; like controlling the cost of a project by diminishing the size or quantity of the project. Another example is, increased in labor costs. Due to the inflation, most of the employees required an increment in their salaries, or else they would resign and shirt to another company which gives them a better offer. In this case, CHHB may give their employees a different type of reward instead of salary increment. For example, CHHB can give some extra incentive like overseas trip, and prize recognition to the employees in order to convince them to stay in the company and continue to work for the