Drivers Of Internationalization Case Study

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The drivers of internationalization of business promote the rock pace of growth and spread of business and economy. More and more companies move their business activities abroad. In my opinion, “E-commerce”, “Search for new markets and reduced costs”, “Rapid And Extensive Global Communication”, “Increased travel and migration”, “Knowledge sharing” Play important drivers of internationalization of business. E-Commerce becomes very popular, based on providing a platform for companies trade their products and serveries world widely. For example, Alibaba Group Holding Limited is the biggest online shopping website in China. However, I was shocked that Alibaba announces that it has officially become the world 's largest retail trading platform. …show more content…
Because of the pressure of work and family, people would like to take a break in other countries. Today, it is very convenient for people to have international travel. Take my own experience as an example; I went to South Korea in the summer vacation. I found that the quality of cosmetics made by Korea is high and the price is only the half in China. Every store in South Korea has sales staff speak Chinese, Japanese, and English. When I talked with a girl who works in The Face Shop, she said she comes from Dalian, China and is a student of Seoul National University. She explains that South Korean Company needs a large number of international employees to sale more products and offer the most directly communication to foreigners. In addition, the study abroad university students in Seoul are usually can speak more than two languages, which can fill the needs of the lack workers in local markets. Lots of foreign visitors buy lots of Korean products not only because the cheaper price, but also the products maybe not sale in their own country. Thus, the tourists can see and experience the goods and services that not available in their home country. The high rate of traveling and migration make it possible achieve internationalization of

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