Dr. Pepper Commercial Analysis

Improved Essays
I chose a Dr. Pepper commercial and it opens with 3 people sitting on a couch and one of them says “I am really craving a Dr. Pepper.” Then a guy named “CraveRider” rides a jet ski into the living room on a wave of Dr. Pepper. There is a song that plays that he always has a Dr. Pepper for when your craving Dr. Pepper, but there are 3 people in the livingroom and he only has 2 cans of Dr. Pepper to give out. When CraveRider is confronted about the conflict he sprays the Dr. Pepper wave at the one person left without a can before riding out of the room.
Ethos was portrayed using the song played when CraveRider enters the room claiming to have Dr. Pepper for anyone craving a Dr. Pepper. His credibility is questioned and he fulfills

Related Documents

  • Decent Essays

    What was your favorite Superbowl Commercial? My Favorite Superbowl commercial this year was the Doritos commercial, This is my favorite because it was funny. I think it was funny because the baby wanted the Doritos and he had to have the chip. The Commercial was about a pregnant lady who was getting an ultrasound, and the father was eating Doritos and was making a lot of noise. So the Mother said," Really, your eating Doritos right now."…

    • 336 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    Moreover, for the logos “PEFC Kleenex” stated “Lab test for future generations” because they were sending the message to their audience letting them know that their product is safe to use (PEFC Kleenex advertisement). The commercials just describe all included of ethos, pathos, and logos. Many advertisements include this rhetoric forms. The video that was the strongest on the three rhetoric was “Friends are waiting” because the ethos, pathos, and logos were strongly supported.…

    • 753 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    I believe that Keystone Brewing company commercial is affective. As matter of fact, the Keystone commercial I watched the character Keith Stone, he was walking with a thirty pack of Keystone on his shoulder. When he saw a little elderly lady try to get something named Key-Key out of a tree. So, Keith Stone walks off screen and comes back with a ladder and proceeds to climb up the tree.…

    • 996 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Budweiser is a well renowned beer company. It was introduces in 1876 by Carl Conrad & Co. St Louis, Missouri. Budweiser has become one of the highest selling beers in the U.S. and also in 80 markets across different countries. Budweiser is composed of 30% rice in addition hops and barley malt.…

    • 1063 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Choosing this particular song for the commercial was a brilliant idea because the lyrics also tell a story throughout the scenes, but because young adults can relate to it the most since it portrays teens in the beginning and shows what most would…

    • 807 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    The use of the emotional appeals is to draw in the audience by persuading by the use of emotions. The way that the Coca-Cola commercial “Share a Coke” uses their appeals is showing people sharing coke, according to the name in the can or bottle, with their friends to the audience. This exemplifies the use of emotional appeals due to the “Share a Coke” Coca Cola commercial is making the audience feel happy or nostalgia from their childhood. The purpose of the Coca Cola commercial “Share a Coke” is to gain profit for the company, but the Coca Cola Company wants to leave a lasting positive impression to the audience by enjoying the summer and having a stronger relationship with people that the audience met or close…

    • 1014 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    This essay is about the sprite commercial with LeBron James and Lil yatchy. The hook is when LeBron is refusing to say drink sprite. Why won’t he say it? Well this is what i’m trying to find out. Maybe he is thinking “ If I say drink sprite, it will be rude.…

    • 626 Words
    • 3 Pages
    Improved Essays
  • Decent Essays

    The Geico’s “Hump Day” commercial works better than the Jack in the Box’s “French fries” commercial. The Geico’s commercial has a camel that was speaking to the people working in the office. The camel was questioning the office employees of what day it is. A female employee in the office replied to the camel that the day is “Hump day!” The camel was cheering hump day, because Wednesday is regarded as the middle of an average working week.…

    • 388 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    1. All media are constructions. The Coca-Cola commercial was constructed to be a cute animated tale of insects working together to steal some Coca-Cola from a sleeping guy. The commercial had happy adventure music and everything from the insects to the flowers were 3-D animations that moved effortlessly.…

    • 831 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    It is rightly said that advertisement is as much a science as it is an art. Advertisements are major means of communication in the field of marketing as it serves as a direct contact with the consumers of a product. Success of an advertisement depends on success of the product in making its place in the market defined by its reach and an attractive image of the product in the mind of the consumers. Coca-Cola is an American multinational beverage corporation and retailer, manufacturer and marketer of non alcoholic beverage. The headquarters of the company are in Atlanta.…

    • 2443 Words
    • 10 Pages
    Improved Essays
  • Decent Essays

    Coca Cola in rhetorical analysis use a commercial reveals the impact to the audience. This announcement is transmitted to consumers. This commercial has been determined with family values that is to say created as an example of a common and real life example. The underlying moral discovery the stage of narrative story of an old man and the birth of a child, which describes his life passing year. Represent an emotional feeling means the metaphor Coke will always be with you and consumers are inclined to buy the product by affinity.…

    • 1077 Words
    • 5 Pages
    Decent Essays
  • Great Essays

    The competitive structure of the industry has allowed Coke and Pepsi to sustain high profits. The industry is essentially an oligopoly, with Coke and Pepsi dominating the market. The firms are hurt by having similar products that are relatively undifferentiated. However, diversification of product lines into carbonated and non-carbonated beverages has created some product differences. High industry growth from 1975 to 1995 also provided a reprieve from the competitor pressure.…

    • 847 Words
    • 4 Pages
    Great Essays
  • Superior Essays

    Coca-Cola has produced thousands of advertisements since the company’s creation with the goal of appealing to a broad range of consumers. Stylistically, Coca-Cola advertisements have changed over time, but their goal remains the same. This paper will use two Coca-Cola advertisements, one released in the United States in 1886 and the other in The Netherlands in May 2015, to discuss the delicate balance between using generalized advertisements compared to a more personalized style. Both of the advertisements advocate for personal satisfaction and a desire to be inclusive. In both cases, they present a range of consumers that can achieve personal happiness.…

    • 1254 Words
    • 5 Pages
    Superior Essays
  • Improved Essays

    KFC Commercial Analysis

    • 812 Words
    • 4 Pages

    Kentucky Fried Chicken is a fast food restaurant originated in 1952, is the world’s second largest restaurant chain. There are more than 17,000 KFC outlets in more than 115 countries and territories around the world (KCF, 2013). Colonel Sanders was the spokesman for KFC until his death in 1980 after his death; they had an actor portray the Colonel for the KCF commercials. In 1998 KFC created an animated version of the Colonel and it continued until 2001 in the United States. KCF has created different ad campaigns introducing new tasty products.…

    • 812 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Some slogans are so catchy that they stay with us longer more so than the product their connected to. Slogans are a great because they use language and not an image for their product. Writing this essay about soda it becomes easy because each soda has a slogan. Here, let me give you some examples: “Open Happiness” – Coca Cola, “Taste the Feeling” – Pepsi, and “Yahoo Mountain Dew... It 'll tickle your innards.”…

    • 1018 Words
    • 5 Pages
    Improved Essays