Rhetorical Analysis Don T Blame The Eater

In the article “Don’t Blame the Eater” by David Zinczenko, he warns the consumers of the deception of fast food chains. He states the dangers of eating fast food and he agrees that it harms the body. Throughout the article he argues that the consumer isn’t at fault, the one to blame are the fast food chains. To put across ideas he asks questions, he uses his own personal narrative, imagery, and tone, with these tactics he’s able to argue against the deceitful tactics of the fast food industry. Zinczenko relays his argument by asking questions throughout the article, he guides the reader into his belief of the deceitful ways of the fast food industry. He asks a question to start his argument to make the reader start to wonder about the fault of obesity: is the consumer at fault or is there another factor …show more content…
In order to make a connection with the argument and the reader he uses Ethos, Pathos, and Logos. He uses Pathos very effectively, by using humor he appeals to the audience. He inputs some humor to make light of the topic of obesity. It balanced out the humor and the heavy topic of obesity, if it wasn 't balanced out his point would have been ineffective. Zinczenko builds his credibility of his argument by quoting two different sources of the sudden increase of Type two diabetes and the cost of treating diabetes. He also mentioned that lack of alternatives for teenagers, and low income families. Zinczenko backs up the lack of alternatives by stating, "Drive down any thoroughfare in America, and I guarantee you 'll see one of our country 's more than 13,000 McDonald 's restaurants. Now, drive back up the block and try to find someplace to buy a grapefruit" (2). There 's only two choices to pick; it 's either to search far and wide or go to the McDonald 's around the corner to get a cheap meal. Zinczenko addressed these rhetorical appeals to create a connection with the