New Media Content Analysis

This essay examines the way ‘new media’ has affected the relationship between the media consumers and producers and how the audience are becoming the creator of their own media content. Today people tend to rely on social media as their main source of information, and through multiple new media tools such as Facebook, Twitter, Instagram etc. they are not only able to produce but also distribute their content. The essay will discuss how easy access to information, sharing and collaboration has given the freedom for users to create their own media, or their own media interpretation which leads to problems such as ownership and copyrights. However it is unfair to dismiss that freedom to produce enables people to interact and correspond efficiently …show more content…
As people are devoting their time and interests to being a part of big online collaborations, creating what Clay Shirky calls a “cognitive surplus” different industries begin crowdsourcing, “the act of a company or institution taking a function once performed by employes and outsourcing it to an undefined (and generally large) network of people in the form of an open call” (Howe, 2006) In that manner industries engage their audience to start creating the content, and it is often overseen that people dedicate their free time to contribute and produce free labour for a certain industry. Before industries had to hire writers, designers, directors and other staff to produce the content however today the consumer participation and engagement is the main aspect the social media is built on. Nor Facebook, Youtube or Twitter would exist without the the constant contribution of its users. A crowdsourcing based platform Wikipidea that is solely built by the content of it audiences knowledge, enables any user to edit any article and entry on the website. Before industries had to hire writers, designers, directors and other staff to produce the content however today the consumer participation and engagement is the pain aspect …show more content…
The new media tools have allowed the people not only share and rise the awareness of the disaster but also efficiently locate and help to the people suffering because of the Earthquake. According to Varuni Khosla shortly after the earthquake “Google 's 'Person Finder: 2015 Nepal Earthquake ' gave users both the option of looking for someone or spread information about the safety of their loved ones.” (Khosla, 2015) Today media producing is a crucial aspect of peoples lives, and even though it does raise a lot of controversy it is a quick and efficient way to communicate and create societies around different themes and