This model examines the process of voter perception in the rhetorical competence of a female candidate and how the candidate’s competence positively leads to election. Candidates running for political office need to be likable, charismatic, and trustworthy. These leadership traits and characteristics impact a candidate’s chances for obtaining office. The more of these qualities a candidate possesses the higher the candidate’s chances become of being elected to office (Borchers, 2005; Burrell, 2008; Conger, Kanungo & Menon, 2000; Choi, 2006; Goethals, 2005; Levine & Boaks, 2014; Rejai & Phillips, 2004; Schroedel, Bligh, Merolla & Gonzalez, 2013; Teven, 2008). An additional component of the model involves the importance of political party affiliation and the affects on voters’ choice.…