Throughout the years, this subject has been a bone of contention from various perspectives. Unlike the past when the issue was discussed silently, the present sees it often talked, with the intention to come up with solutions that can last. In the current American society, pop culture has played a major role in addressing this issue. Through the use of songs, advertisements, films among many other avenues, the issue has been addressed conclusively. The current trend has seen a move by the government and other stakeholders to ensure that gender-based violence and discrimination based on one’s sex are done away with. The impact that the popular culture has brought cannot be ignored. This paper seeks to analyze the role of pop culture (in particular
