1.the big bottom market food truck to increase sales and build the company brand name in the area (moving, marketing and making delivery easier.
2.adding a catering service adding revenue to the business but the 3.opeing for dinner. Short dinner menu to decrease costs and to increase customers
4. focussing on gurnwell residents is good in a way of targeting the area that the store is located
5.emphasinzing the big bottom market signature biscuits’ selling them through a gourmet whole saler such as birite in sanfrancisco
Disadvantage
1. If the company need the money to do something else more important than this is waste then I would be considered a disadvantage
2. Adding a catering service would allow the customer to go to