DirecTV is a broadcasted direct American satellite service provider and that is headquartered in El Segundo, California. DirecTV became a subsidiary of AT&T, as of 2015 (Noonan, 2015). The satellite service, launched in June of 1994, and it relays digital satellite television and audio to households in the United States, Latin America and the Caribbean (Noonan, 2015). After being approved by the United States Federal Communications Commission and United States Department of Justice, AT&T's acquisition of DirecTV in a purchase valued at $48.5 billion was completed on July of 2015 (Noonan, 2015).
As of September 30, 2012, DirecTV U.S. was noted for having 19.981 million subscribers totaling for the quarter of US$5.769 …show more content…
They have a proven track record of returning value to our shareholders and benefiting all stakeholders, through the successful execution of our strategy to: transform the customer service experience; advance the entertainment experience both inside and outside of the home; strike a balance between growth and profitability (Noonan, 2015).
DIRECTV recently reported its fourth-quarter numbers, and the results came in ahead of expectations. Revenue for the quarter was $8.53 billion, which narrowly surpassed the average analyst estimate of $8.52 billion (Noonan, 2015). Earnings per share came in at $1.53, passing expectations for earnings of $1.40 per share by roughly 9.2% (Noonan, 2015). The company's share price experienced very little movement in the days of trading following the announcement of the company's …show more content…
For DIRECTV, the merger with AT&T provides a way to improve its reach as an Internet provider and safeguard its relevance by diversifying for a future that looks to have an increasing number of cord-cutters. CEO and President Michael White stated that the successful completion of the merger was DIRECTV's top priority in 2015 (Noonan, 2015). So the company will remain confident to close their transaction some time before the end of the first half of the year, although understandably, there's still some uncertainty as to the exact date. In the meantime, employees at DIRECTV continue to focus on running our business as well on a stand-alone