The usage of Diffusion of Innovations theory can capture the attention of the asset-light generation by using what is a current interest for our society. For instance, anticipating the release of the next iPhone by Apple or receiving update news on a recent crisis that may have happen around the world. Author or Diffusion of Theory, explains how the how a new idea is communicated through channels so that society is able to receive the information more conveniently from multiple sources.
As an early majority. I am very cautious about new innovations and tend to feel more comfortable when the product is proven not to be so hazard. I do occasionally take that risk of being an early adopter, but compared to my fiancé, he is definitely fits in the categories of early adopter and innovator. He fits into both adapters very well due to working in the IT department and also being a producer on the side he must stay abreast on all products even if mean he will have to take a risk. Technology has truly changed from the first computer being introduced to now having millennial …show more content…
I think about how recently the well-known singer Beyoncé released her Lemonade album through a free music application called Tidal. In this generation versus a few decades, for instance around the 90s many of us were listing to cassette tapes or watching video tapes compared to now many have adapted to the technology advancement that has been brought upon us.
To address the next question, we can use the Diffusion of Innovations theory to help publishers create a product that the asset-light generation would want to adopt different items by allowing many of the sources to be convenience at their hands. Therefore, this theory can help publishers by building
As an early majority. I am very cautious about new innovations and tend to feel more comfortable when the product is proven not to be so hazard. I do occasionally take that risk of being an early adopter, but compared to my fiancé, he is definitely fits in the categories of early adopter and innovator. He fits into both adapters very well due to working in the IT department and also being a producer on the side he must stay abreast on all products even if mean he will have to take a risk. Technology has truly changed from the first computer being introduced to now having millennial …show more content…
I think about how recently the well-known singer Beyoncé released her Lemonade album through a free music application called Tidal. In this generation versus a few decades, for instance around the 90s many of us were listing to cassette tapes or watching video tapes compared to now many have adapted to the technology advancement that has been brought upon us.
To address the next question, we can use the Diffusion of Innovations theory to help publishers create a product that the asset-light generation would want to adopt different items by allowing many of the sources to be convenience at their hands. Therefore, this theory can help publishers by building