PoliSci Essay 3- Television in Politics
It’s not uncommon to see heated debates between candidates. Some of the editing in those debates comes out less obvious, even though it has a large effect. The choice to have heated debates, and careful editing, however, can make a debate far more memorable and entertaining. Diana Mutz’s study has a section on the effect these two variables, and some of the strategies discovered to be in use by this experiment one of this study can improve memorability, and these strategies can be used in different mediums of advertising.
There were two questions this study that Mutz was trying to answer. First, she was looking to see if political discourse on television makes viewers more aware of the arguments against their opinions on various issues. Second, she was looking to find out if the television discourse make opposing views seem like more valid arguments, but only if the first question came out saying it did increase awareness. …show more content…
In one scenario, the actors had a calm, civil debate, while the other had the actors in a uncivil debate. Through both scenarios there were two camera perspectives being filmed. One camera view was a close shot of the politicians face, and the other was a longer distance shot form the torso up. Four broadcast were created, using one set of either civil or uncivil debate style, and a close view or a far-off view. Participants in the study filled out surveys before and after watching one out of the four broadcasts
It’s not uncommon to see heated debates between candidates. Some of the editing in those debates comes out less obvious, even though it has a large effect. The choice to have heated debates, and careful editing, however, can make a debate far more memorable and entertaining. Diana Mutz’s study has a section on the effect these two variables, and some of the strategies discovered to be in use by this experiment one of this study can improve memorability, and these strategies can be used in different mediums of advertising.
There were two questions this study that Mutz was trying to answer. First, she was looking to see if political discourse on television makes viewers more aware of the arguments against their opinions on various issues. Second, she was looking to find out if the television discourse make opposing views seem like more valid arguments, but only if the first question came out saying it did increase awareness. …show more content…
In one scenario, the actors had a calm, civil debate, while the other had the actors in a uncivil debate. Through both scenarios there were two camera perspectives being filmed. One camera view was a close shot of the politicians face, and the other was a longer distance shot form the torso up. Four broadcast were created, using one set of either civil or uncivil debate style, and a close view or a far-off view. Participants in the study filled out surveys before and after watching one out of the four broadcasts