Tangible resources (definition)
David Jones has 38 stores in Australia until now. Besides Hobart and Darwin, the department stores of David Jones spread all Australian capital cities. The store also exists in Kotara (Newcastle), Tuggerah, Wollongong and Robina (Gold Coast). Stores are placed in city centre retail areas and enclosed shopping centres. David Jones affords a suitable environment for customers when they are shopping. For example, the shopping mall provides air conditioner in summer. On the contrary, heater service is supported in winter. Moreover, a carpet could be provide to customers at the entrances during the rainy day, which customer could dry their shoes when they shopping in David Jones. This way would made customers