Dat Clayton Case Study

Decent Essays
Dant Clayton Corp. Positively Impacts Local Economy Through Expansion

Dant Clayton Corp. got its start in 1979 with building Little League Baseball Bleachers. Now the company supplies bleachers needed for up to 60,000-seat stadiums and continues to evolve and expand. Growth is difficult when 70 percent of market share is split between Dant Clayton and one other company. Additionally, Dant Clayton encountered the obstacle that the product was difficult to export; therefore, growing outside of North America was not a viable option. In an effort to reach new customers and grow within the geographical area, Dant Clayton acquired Tuttle Railing Systems in September.

The Tuttle Railing Systems acquisition provided Dant Clayton with more product selection and a new audience to add to their existing core customer base. Thus far Dant Clayton has
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Dant Clayton hopes these new product capabilities will benefit their existing customers’ needs. In addition, the company hopes to emerge in the industries that Tuttle has established a reputation for high-quality commercial railings in already. Tuttle has solidified its reputation with high-end office buildings, hotels, convention centers, airports and more.

“We felt like it was a good complement to our existing core product and could give us a good growth vehicle,” Merrick said.

The acquisition positively impacts the local economy by bringing 40 jobs to Dant Clayton’s Bernheim Lane facility in Louisville over the next three years. Then hiring for an additional 40 production jobs has begun in an effort to fill any vacancies from Tuttle employees who choose not to move. An office will remain in Fisher for the office and sales teams; however, it made sense to move production to one location.

“We can operate much more efficiently in one building than we can in two cities,” Merrick

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