Cultivation theory by George Gerbner posits the overexposure of a person to the media, especially by watching television can cause the person to believe the message is real and valid. These viewers are often exposed to different levels of violence and criminal acts and, therefore, believe the world is more dangerous than it actually is, this Gerbner, (1998) refers to as “mean world Syndrome” which produces a level of fear of crime. According to Gerber and Gross (1979), “this premise of realism is a Trojan horse which carries within it a highly selective, synthetic and purposeful image of the fact of life”.
Gerber and Gross (1979) wrote although a normal adult viewer would know the difference between facts and …show more content…
The article stated “83% of police agencies use social media sites to share information with the public (P.2)” such as crime prevention, educational information about rape awareness and prevention, this initiative also saw the involvement of citizens who formed focus groups to help get the information out, this information more often is placed on the departments’ website (P.5).
Furthermore the Police Executive Research Forum, (2012.) went on to state “70% of the agencies use social media to receive crime tips or other information from the public and 89% said they monitor social media to identify leads” (P.2) an example of this is the monitoring of social media sites and perusing the profile pages of known or suspected gang members or felons who brag about their ill deeds or post incriminating information that can create leads for investigations.
Captain Mike Parker of Los Angeles County alluded to a forged relationship between law enforcement, the public and the media houses his view is that the public expectation of law enforcement to be technologically suave by using a common medium to get their message across to the public such as social media, which is accessible to the majority of citizens regardless of their educational background (Police Executive Research Forum, 2012.