Customer Relationship Management Essay

3142 Words Mar 1st, 2014 13 Pages
Expedia, Inc. is the largest travel company in the world with an extensive portfolio featuring some of the world’s leading online travel brands. Collectively, these brands cover virtually every aspect of researching, planning and booking travel.
Named the top travel company on Travel Weekly’s 2013 Power List, Expedia, Inc. delivers consumers value in leisure and business travel, drives incremental demand and direct bookings to travel suppliers, and provides advertisers the opportunity to reach a highly valuable audience of in-market travel consumers, in addition to powering bookings for some of the world’s leading airlines and hotels, top consumer brands, high traffic websites, and thousands of active affiliates.
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AMR reversed its decision in April 2011, allowing tickets to once again be sold through the aggregate site.
Expedia was started by Microsoft and later spun off as a multi-billion dollar company because it was "no longer about software intensive technology" and they were "concerned that they would not do their best at this."

Service provided by

Cheap Hotels & Hotel Booking
Expedia offers more hotel booking options or provides a better reservations experience. They focus on delivering the best hotel prices from the largest selection of hotels and resorts, both in India and across the world. Whether you are looking for a brief stay in Kochi, a weekend getaway in Singapore, business accommodations in Hong Kong or a two-week holiday across Europe, Expedia has the widest range of cheap hotels available. Compare rates from over 130,000 hotels among Expedia’s extensive worldwide network to guarantee you get the best deal on yExpedia’s hotel booking. Expedia network covers everything from luxury hotels to airport hotels to discount accommodations; at Expedia, choice is the name of the game.

When looking for perfect hotel at Expedia, in-depth tools make it easy to browse rooms by hotel star rating, by deal type and availability, even by hotel brand. Search by destination, by neighborhood, shopping areas, landmarks and even airport proximity – it makes finding the right hotel as

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