Culture Of Beauty In Brave New World

In Brave New World, Huxley defines the people in their society by how they look, whether they are attractive or unattractive. Even in our society today, we see a lot of people being discriminated on their beauty, which makes a lot of men and women feel as if they are not good enough. In The Culture of Beauty, Gerdes states how there was an international study done by the Dove Campaign that “...thirty-two hundred women worldwide found that only 2% of women from ten countries considered themselves “beautiful.” Indeed the study found that 60% of these women agreed that “society expects women to enhance their appearance” (Gerdes, The Culture of Beauty). With this starting to become a problem in the world today, many men and women are now having different self perceptions and are using body …show more content…
Most people who are going to nightclubs use it as an advantage to attract the opposite sex and in hope that it will lead to a relationship. This displays that by being attractive you are more susceptible to finding a mate and a job. Another advantage to the idealistic view of beauty is that a few men and women see self-body modification as a good thing. In Resisting the Male Gaze…, men and women use body modification to, “...to transform themselves in order to attain a certain state of happiness, purity, wisdom, perfection, or immortality” (Ponterotto, Resisting the Male Gaze…). This is an advantage, because instead of them feeling discouraged about how their bodies look, they use it as a source of happiness to make them feel better about themselves. But in other perspectives, this source of manipulation can be a disadvantage to one’s self esteem and body. Some women now have less confidence in themselves because of the fixated view that you have to look a certain way and be a certain weight. As reported by Ponterotto, the use of “...negatively-connotated words such as ‘unwanted’, suggest to women that their flesh may be