Csr: Creating Shared Value Essay

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It is a central tenet of advocates of the concept of corporate social responsibility (CSR) that corporations receive a social sanction from society that requires that they, in return, contribute to the growth and development of that society. There is little argument as to the existence of this sanction but considerable debate as to whether it requires more of the corporation than the obvious: enhancing the society by creating and delivering products and services consumers want, providing employment and career opportunities for employees, developing markets for suppliers, and paying taxes to governments and returns to shareholders and other claimants on the rents generated by the corporation. For those with a narrow conception …show more content…
Users may print, download, or e-mail articles for individual use only. hence want to control the rules of the debate, but more because the definition of CSR has itself been malleable (see, e.g., Aguilera, Rupp, Williams, &
Ganapathi, 2007). To those with a more corporatist orientation, CSR includes activities such as mandated environmental and occupational health and safety practices, but excludes claims by outside stakeholders on the rents of the firm (Banerjee,
2007). To those with a more expansive viewpoint,
CSR involves corporations acting on behalf of the disadvantaged and demands active claims on rents by broad sections of the society, however defined. Hence, in a Kuhnian sense one can make or disparage a claim that any corporation is or is not socially responsible by the definition of CSR one believes is relevant and the level of specificity at which it is applied. For example, resources companies such as the Anglo-Australian giant
BHP-Billiton routinely place high in social responsibility surveys (such as the Global Reporting
Initiative) precisely because they are considered by GRI standards to be environmentally responsible and to have and enforce recognized environmental and safety policies and procedures. Yet these same companies are actively boycotted and vilified by extreme environmental groups for their impact on the environment. An even

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