What is Audience Analysis? ----- focus on before, during and after the speech was read
Audience analysis can simply be termed as a process of gathering information about your listeners. The analysis gathered offers an insight of how to pass across your message so as the audience can respond as per your anticipation.
Three phases make up a completed audience analysis; the first being adapting to ones audience before speaking. The best ways to do this is via, having a demographic analysis, environmental analysis and attitudinal analysis. Demographic analysis has gender, age, ethnicity, culture, race, education level and religion. Attitudinal analysis covers the audience’s attitudes, values and morals. And environmental analysis brings about …show more content…
Frederick Douglass starts by him asking his audience a number of oratorical questions. Instead of "the" Declaration of Independence, he begins by stating "that" Declaration of Independence, to bring out the separation between the black people and the whites. He continues to ask rhetorical questions in the next paragraph. Douglass asks all of these questions in order for the audience to get the perspective of what is being advocated is not truly so. He was not enthused to present a speech on the importance of the fourth of July since he felt that the holiday reminded him and his fellow blacks of the cruel injustices meted out on them, because he they didn’t share in joy of America being …show more content…
Another example of his usage of imagery is when he says, “to beat them with sticks, to flay their flesh with the lash…” And by using these descriptive adjectives, we are able to paint a horrifyingly vivid image in our minds with regards to the cruelties that slaves endured. Along with using antitheses, enthymemes, and vivid imagery, Douglass also incorporates the technique of using metaphors in his oration. An example of this is when he says, “There is not a man beneath the canopy of heaven who does not know that slavery is wrong for him”. By using the metaphor of a “canopy of heaven,” Douglass is stating that there is not a man on earth that does not know that the institution of slavery is wrong. So in that sense, he is also using the “canopy of heaven” to infer that there are universal morals held by all individuals, and that the practice of slavery violates those
Audience analysis can simply be termed as a process of gathering information about your listeners. The analysis gathered offers an insight of how to pass across your message so as the audience can respond as per your anticipation.
Three phases make up a completed audience analysis; the first being adapting to ones audience before speaking. The best ways to do this is via, having a demographic analysis, environmental analysis and attitudinal analysis. Demographic analysis has gender, age, ethnicity, culture, race, education level and religion. Attitudinal analysis covers the audience’s attitudes, values and morals. And environmental analysis brings about …show more content…
Frederick Douglass starts by him asking his audience a number of oratorical questions. Instead of "the" Declaration of Independence, he begins by stating "that" Declaration of Independence, to bring out the separation between the black people and the whites. He continues to ask rhetorical questions in the next paragraph. Douglass asks all of these questions in order for the audience to get the perspective of what is being advocated is not truly so. He was not enthused to present a speech on the importance of the fourth of July since he felt that the holiday reminded him and his fellow blacks of the cruel injustices meted out on them, because he they didn’t share in joy of America being …show more content…
Another example of his usage of imagery is when he says, “to beat them with sticks, to flay their flesh with the lash…” And by using these descriptive adjectives, we are able to paint a horrifyingly vivid image in our minds with regards to the cruelties that slaves endured. Along with using antitheses, enthymemes, and vivid imagery, Douglass also incorporates the technique of using metaphors in his oration. An example of this is when he says, “There is not a man beneath the canopy of heaven who does not know that slavery is wrong for him”. By using the metaphor of a “canopy of heaven,” Douglass is stating that there is not a man on earth that does not know that the institution of slavery is wrong. So in that sense, he is also using the “canopy of heaven” to infer that there are universal morals held by all individuals, and that the practice of slavery violates those