I wanted to do something that would help people be creative, inspired, and motivated to go out and do things and help get the word out. I want to have a inspirational and positive outlook. The company name is Living and Capturing Public Relations agency. We would work with all kinds of people in different areas.
There is one chapter that stuck out to me throughout the entire book. It was the chapter eight which was the last chapter. I think this one stuck out to me because Communications in my major and my emphasis is Public Relations. Public Relations is to shape and maintain the image of a company, organization or individual in the eyes of the client …show more content…
It suggests that the extent to which a person will be persuaded depends on a chain of learning responses. These learning responses operate in in five stages : attention, comprehension, acceptance, retention, and action.
As a company we want to get people’s attentions. We want to spread the word and even use social media as way to communicate with others. One way is advertisers. We will use our media to spread the word. By using Television, radio, and social media to talk about our clients and products. We want to reach different audiences whether it be teenagers or adults. We would based in Los Angeles but work all around the world.
I want my company to represent clients and products that fit everyones beliefs and passions. For my public relations agency I wanted it to include anything and everything.We would specialize in things like entertainment, lifestyle, and publicity. Our offices would we be creative, comfortable, positive space for people to work. We would have different kinds of rooms for different areas like meetings, lunch area, hangout spot, and desks. There would be different people for every section.The sections would be entertainment, food, community & culture, expertise & success stories, fashion, photography, education , music , travel, and many other things. There would be all kinds of different jobs and people who would work at the company. We would need creative directors, graphic designers, marketing and media managers, market research analysts, promotions manager, account managers, and many other