In order for Cowherds to execute “Cowherds connect” solution, we suggest to incorporate new channels of distribution. However, these channels will be a tool to target the same target group, children. The idea behind this is to connect with primary schools and hospital to expand the Cowherds community and reach more people to tackle health issues in Salford.
To reach efficiency in the application of this solution we researched primary schools and their characteristics to explain how Cowherds can connect with them.
First, Holy Family Salford constitutes a primary school based on British values, which includes a wide range of extracurricular activities ranging form sport to house choirs. Additionally, the schools provide a healthy menu for students. A way to connect with Holy Family and try to engage children into healthy lifestyles would be to propose the school to create another extracurricular activity such us “Cooking”. This way, Cowherds can educate children in some sessions about the benefits of eating healthy as well as the benefits of vegetarianism and veganism.
Another school that Cowherds can partner with is Willow Tree School. This school is one of the …show more content…
Now businesses are creating consciousness about the issues that are affecting our planet and societies. Therefore, they are implementing new strategies and methodologies to positively contribute to our planet and tackle social issues. In order for social enterprises to properly address these issues, it is crucial to measure the impact that their business has on its stakeholders. This way, they will be able to know if they are positively or negatively affecting different groups of people and our to our planet. Consequently, we will analyse some impact measuring strategies that Cowherds can use in order to measure their impact on people as a healthy self, healthy community and healthy