I would have the children eating on the cereal then have the teenagers holding a weight like they are ready for gym time or anything that comes their way. Then in big white letters at the top of the box it will say Fiber Works. Then on the back on the box I would have a workout plan and how eating Fiber Works benefit you and your workout every single day. Consumer products are the services and the products that is used for a personal use. This is important for products and how they are being used and how they are being purchased. A consumer product is also known as a product for someone to personal use (Claessens, 2015). I would want my cereal to be beneficial to everyone not just a certain type of people. I would want people to be able to understand that my cereal might sound like a healthy cereal, but it does not taste like only fiber I would make my cereal with different favors to help people understand it would not only be fiber in my cereal. I would make sure that my product content would be for all ages and healthy for all different types of …show more content…
I think using some wholesalers are good and bad the reason for it being good would that the product you give them to ship to manufactures and then resell them to retailers (4 Types of Consumer Products and Marketing Considerations, 2018). The main channel that I would use for Fiber Works cereal would be viral marketing program. Which is helps people to pass along the new cereal to other business that would want to buy this cereal. I like the Viral Marketing program that the retail linking system and how you can hire different representatives to check your product in the stores and to take inventory on your product and maybe make adjustments to that your product if needed to (What is product design? definition and meaning). Furthermore, Product design I believe is the most valuable for my cereal. What a product design is when you take into account how your product will perform and how reliable you made your product (Actual Product). I would use this to target my audience, which would be mostly teenagers, and young adults that would like to eat healthy and life a long life. Fiber Works will have targeted this audience and get them hook on to this delicious cereal. My Fiber works box will have a barcode on it and the person who scans it would get money off, get more cereal for free, or even win a year free of Fiber Works. Also, my box will have on the side ingredients my cereal