Consumerism and New Found Prosperity altered the American Household
With the Cold War in motion, prosperity resurfaced in the United States, and so was a new consumer culture. The war resulted in advancements in technology, more economic production, and the market was flooded with new consumer goods. This brought forth change and altered the dynamic of society during the 1950’s. Technological advancements allowed for larger commercial farming, so fewer people were farm workers, families moved out farming and into the suburbs, and an abundance of people were now seeing higher education. It became evident that America was not only advancing exponentially, but the nation was also becoming a consumer society. The postwar prosperity and consumer culture transformed society, culture, and American’s living patterns as a whole. More specifically, consumerism and the intensification of prosperity, in the midst of the Cold War, changed the dynamic of families and entire households.
After the war ended many of it is troops returned home and the number of birthrates in America soared. The baby boom of the mid-1960’s resulted in over 4 million babies being born in just one year. This encouraged the traditional family ideal of a father as breadwinner, mother as the homemaker, and now more than just …show more content…
The American household epitomizes the area in which America was changed the most. It promoted modified family ideal that included employed women and promoted family togetherness. Manufactures utilized these ideals to promote and create a consumer society, that believes happiness comes from merchandise. Fortunately, the ideals helped America become an “affluent society” and the consumer culture improve America 's economy. Despite the contour actions take to offset these ideal that prosperity brought forth, this still concept still exist today as what some consider “The American
With the Cold War in motion, prosperity resurfaced in the United States, and so was a new consumer culture. The war resulted in advancements in technology, more economic production, and the market was flooded with new consumer goods. This brought forth change and altered the dynamic of society during the 1950’s. Technological advancements allowed for larger commercial farming, so fewer people were farm workers, families moved out farming and into the suburbs, and an abundance of people were now seeing higher education. It became evident that America was not only advancing exponentially, but the nation was also becoming a consumer society. The postwar prosperity and consumer culture transformed society, culture, and American’s living patterns as a whole. More specifically, consumerism and the intensification of prosperity, in the midst of the Cold War, changed the dynamic of families and entire households.
After the war ended many of it is troops returned home and the number of birthrates in America soared. The baby boom of the mid-1960’s resulted in over 4 million babies being born in just one year. This encouraged the traditional family ideal of a father as breadwinner, mother as the homemaker, and now more than just …show more content…
The American household epitomizes the area in which America was changed the most. It promoted modified family ideal that included employed women and promoted family togetherness. Manufactures utilized these ideals to promote and create a consumer society, that believes happiness comes from merchandise. Fortunately, the ideals helped America become an “affluent society” and the consumer culture improve America 's economy. Despite the contour actions take to offset these ideal that prosperity brought forth, this still concept still exist today as what some consider “The American