Connected Car Industry: A Case Study

Great Essays
4. Security
Connected cars — many of which have features controlling steering, gas, brakes, and more — will soon become a common occurrence. They will need to be secured, and they will need to be secured soon. Some connected vehicles on the roads today can be remotely hijacked, putting the driver — and others on the road — at serious risk. But the future of CVs and AVs needn’t be so grim. They can be secured.
Automakers and tech companies will need to work together to secure these vehicle up and down the supply chain. Security, in effect, will need to be part of every vehicle’s design process. Cars in development will need to have their software routinely tested through known cybersecurity techniques and practices like pen-testing and bug bounty
…show more content…
In fact, a recent report from Park Associates stated that connected car features would dramatically influence a purchaser’s decision when buying a new car. Over 75% of U.S. car owners with at least one connected car feature—be it access to social media channels like Facebook or streaming music like iHeartRadio—will look for similar features when they shop for their next car.
In 2015, driving-centric apps and services will begin to appear and eventually become as important as infotainment content in the consumer purchasing process. The current automotive manufacturers focus on providing infotainment delivery (streaming music, social media channels etc.) reflects their desire to meet the expectations of digital lifestyle consumers who are heavy users of smartphones and want to use their favorite apps and services inside their cars. This is a logical first-step, but these savvy consumers will increasingly value apps that are truly useful and relative to the driving experience. An example is an app that proactively and dynamically recommends modifications to a driver’s high frequency routes to help them optimize fuel consumption, lower CO2 emissions, minimize engine wear, and avoid road hazards. As a result apps that don’t add to the consumer experience relative to driving will eventually die off from lack of use, and automotive manufacturers will replace them with more and
…show more content…
Now, Cisco Jasper is an IoT cloud business unit within Cisco. The platform is designed by the company to help companies deploy IoT worldwide.
AT&T
AT&T is a multinational telecommunications conglomerate based in Texas, US. Currently, it is the 12th largest company in the world as per revenue and the largest telecommunications company in the world in terms of revenue.

Microsoft
Microsoft develops, licenses, and supports software products and services and designs and sells hardware worldwide. Its Windows and Windows Live division provides PC OSs that comprise Windows 8 OS, Windows Live suite of applications and Web services, and PC hardware products.
Airbiquity
Airbiquity is a software product company that is into the development of telematics and other solutions for the automotive industry. Its product portfolio includes software and data management, service management, safety and security, intelligent vehicle solutions, electric vehicle solutions, and fleet management solutions.
Bright

Related Documents

  • Improved Essays

    Thesis: The transportation system is composed of independent subsystems that depend on each other to help identify vulnerabilities. Each system is evaluated individually and then collectively to identify vulnerable areas. Interoperability is disabled among modes of transportation when independent systems operate on private hardware and software platforms. Electronic communication and internet exposes interoperability to viruses and malicious acts by hackers and insider threats. Each mode of the transportation system must identify Sector Specific Plans (SSP) to protect both passenger and intermodal cargo carrier modes using the system based risk management (SBRM) approach.…

    • 483 Words
    • 2 Pages
    Improved Essays
  • Improved Essays

    In the essay “Technology Taking Over?” writer Yzzy Gonzalez tells about her morning routine and how all the stuff she does in her morning routine includes something with her phone. The writer mentions in her essay that a lot of people drive…

    • 1082 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Carmakers are adding advanced features to today 's cars that enhance the driving experience by integrating the products and services we depend on in our everyday lives. If you receive a call while driving, your phone links to your audio system and allows you to answer the call without taking your hands off the steering wheel, or your eyes off the road. Additionally, there is no need to ask for directions because most vehicles have GPS systems in them, and if they break down, will call the tow service. In conclusion, there has been tremendous advances in automobiles, which continues to present challenges for car companies to remain competitive in the…

    • 930 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    As more become accustomed to spending their time on social media during every waking hour, it certainly becomes a problem that these same people have the temptation to forgo putting their phone down as they drive. Distracted driving is one of the greatest threats on the roadway today, and social media, while, in itself not bad, has only exacerbated the issue by…

    • 1621 Words
    • 7 Pages
    Great Essays
  • Improved Essays

    Social media has had a huge effect on driving, none of it good. Social media directly effects safe driving and rivals texting and driving. Social media has gained popularity over the past few years, and with that rise also came an increase in automotive accidents. Teenagers are the easiest to blame, but the truth is the problem can persist even to those advanced in age. The ages effected by social media begin at sixteen and can continue up into thirty years of age.…

    • 727 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Its not every day that the President writes an op-ed in favor of new technology. But that’s exactly what Obama did on September 19, penning an article for the Pittsburgh Post-Gazette about the need for safe, reliable regulations around driverless cars. Establish Credibility: After doing a thorough research and going through several journals and peer reviews I can now say that the driverless car is a future not so away from us. Even MIT and Stanford students has started conducting surveys with moral machines where they are trying to teach a car to make moral decisions in case of severe accidents.…

    • 760 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Each driver is surrounded by many distractions, and these can be found inside the car or outside of it. While monitoring a motor vehicle, a driver is challenged with today’s electronic devices and technology. Today, cell phones play a big part in a driver’s distractions since they have been improved. The availability of internet on Smart Phones is one example of it, and most Americans own these devices. This distraction can be really dangerous since it encourages the driver to use the Social Medias frequently.…

    • 621 Words
    • 3 Pages
    Improved Essays
  • Great Essays

    Driverless Cars Essay

    • 1595 Words
    • 7 Pages

    The idea of driverless car has been worked on by major tech companies like Google and Apple since 2005. In the next four to five years’ driverless cars will be on the road if they can overcome some technological, ethical, legal, and business hurdles. Firstly, with current technological hardware and software there are not enough safety features that can guarantee the safety of the passengers and pedestrians. There is also the ethical issue of a driverless car that is programmed to prioritize saving the lives of pedestrians over the lives of passengers. There are demonstrations such as the one depicted in the article “Researchers hack into driverless car system, take control of vehicle” were driverless cars were hacked do to their reliance on wireless technology.…

    • 1595 Words
    • 7 Pages
    Great Essays
  • Great Essays

    Uber Corporate Strategy

    • 1010 Words
    • 5 Pages

    The first challenge is considering with the maturity of self-driving vehicles technology. There are still scenarios that human drivers can deal better than autonomous vehicles. Moreover, the issue of cybersecurity should not be neglected. Since self-driving vehicles gain information from the cloud, it could simply expose the personal data and being hacked for improper purposes. Hence, the software system requires lots of improvements before being popularized.…

    • 1010 Words
    • 5 Pages
    Great Essays
  • Great Essays

    Auto pilot driving, also called self-driving, a brand new industry that arises public concern currently, was initiated by Tesla Motor within current two years. As literally defines, autopilot driving is a system used in a car to drive or operate without hand-in control by drivers. Tesla Motor, obviously, is not the first enterprise, nor the only enterprise entering this new market. However, we cannot deny that this flag Silicon Valley company successfully attracts public’s focus; more importantly, it launched a new industrial revolution that other technical giants, such as Google, began to compete with Tesla in this new market. Naturally, Google establishes a department as well to research on self-driving car to catch up the technical speed.…

    • 1104 Words
    • 5 Pages
    Great Essays
  • Superior Essays

    In the World today, technology is evolving at an unimaginable rate. There are advancements happening in medicine and in engineering that was thought to be distant only a few years ago, and some that were only dreamt of in the 20th century. One of these many advancements has been in the creation of autonomous cars which have started emerging all around the world by companies like Google, Tesla, and some major car companies. Although there are some who are skeptical of the automation of cars with the reports of accidents from the likes of Tesla’s self-driving cars and even Google’s, there are also many benefits to the automation of transportation and it will even change the approach to travel in general and how people interact within their vehicles. Self-driving cars are no doubt the way of the future and will soon be a part of everyday life, but for now, there are still issues around them being brought up in pop-culture.…

    • 1703 Words
    • 7 Pages
    Superior Essays
  • Improved Essays

    3.6. Industry Driving Force Automotive industry is facing tough challenges in the future. There are some challenges that carmakers need to address to sustain their profitability. Some industry driving forces that will shape the future of the automobile industry are as follow: 1. Shift in consumer demand.…

    • 722 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Limo Company Case Study

    • 994 Words
    • 4 Pages

    VoIP Services for Limo Companies An effective communication solution can improve customer service experience and build repeat clientele for a livery service. By harnessing the power of a VoIP phone system, limo companies can keep their fleet running as smoothly as possible to provide top of the line service to customers. Whether you’re searching for a reputable VoIP provider in your area or looking for an affordable VoIP service plan, VoipReview can help you find the right VoIP service that fits your limo company. We provide innovative tools such as comparison tables and features breakdown and comprehensive VoIP-related information including how-to articles and genuine user-submitted reviews to help make your transition to VoIP more efficient.…

    • 994 Words
    • 4 Pages
    Improved Essays
  • Superior Essays

    Since the beginning of time, we as people have advanced. From slavery to an African American president. From living in a cave to living in a house. From the use of feet to the ability to fly. From leaves covering our bottoms to T-shirts covering up our tops.…

    • 1081 Words
    • 5 Pages
    Superior Essays
  • Great Essays

    There are different type of considerations that needs to be made so that one will be able to protect themselves from being hijacked. Generally, women are the one who get in trouble with hijacking (Almorsy, Grundy and Müller, 2016). The most important term while driving is to have safeguard from hijacking. People often, get affected by hijacking. The basic reason is the lack of attention while driving, not following the protocols of safety or engage in other stuffs like cell phone's while operating the vehicle.…

    • 1362 Words
    • 6 Pages
    Great Essays