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Competitor Analysis: Tata Motors India

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Competitor Analysis
Company Market Share
(as in August 2014)
Maruti Suzuki India Ltd. 47%
Hyundai Motor India Ltd. 16%
Honda Cars India Ltd. 8%
Tata Motors Ltd. 5%
Mahindra & Mahindra 6%

Maruti Suzuki:
Maruti Suzuki India Limited has been highly successful in rural areas and smaller towns in India because of its excellent distribution and service network. It is mainly known for its small car segment with popular model being Swift, Dzire, Alto, Zen and Ritz. It is the largest automobile manufacturer in India.
Hyundai:
It is the largest exporter of passenger cars in India. It has a great manufacturing plant in Chennai which has been a critical part in company’s global export strategy. It has modern Research & Development facility in Hyderabad …show more content…
It is known for advanced design and technology as well as reliability, durability, and fuel efficiency.
Tata Motors: It provides not just passenger cars but also trucks, buses, vans construction equipment and even military vehicles. It ranks as the world’s second largest bus manufacturer, 4th largest truck manufacturer and 17th largest motor vehicle manufacturer by volume. In 2008, it launched the world’s most affordable car Tate Nano. It has two subsidiaries – Jaguar Land Rover, a premium car maker and Tata Daewoo, a manufacturer of commercial vehicles.
Financial information of the top 5 companies in this industry
Company Total Income PBT Debt to equity ratio Current Ratio Quick Ratio EPS
Maruti Suzuki India Ltd. 40,241.20 -795.4 1.688 0.744 0.233 -5.9
Hyundai Motor India Ltd. 224,023.30 12,128.40 0.649 0.748 0.578 977.5
Honda Cars India Ltd. 415,731.00 31,088.00 0.031 0.495 0.356 79.2
Tata Motors Ltd. 261,315.00 35,196.10 0.233 0.633 0.383 46.2
Mahindra & Mahindra 516,129.70 21,965.20 0.796 0.601 0.388 6.1
Source: Prowess 4.5(Data as of March, 2011) Customer Satisfaction

Key success factors and strengths
• Enriching the product portfolio to strengthen presence across various product …show more content…
Super Compact) 1,440,375 -10.50%
AS (Dom.) Total 3,616,057 -9.50% 477,517 -10.10% 13.20% 13.30%
(Source: Automotive Sector, Analyst Meet 2014

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