Compare and Contrast: Dell & Intel Essay

649 Words Nov 15th, 2012 3 Pages
While reading these two chapters from two different CEOs, I wasn't surprised to find very similar ideas and strategies between them. The bottom line is business sense in the right way. Both CEOs have incredible business sense that they could walk into any company and make it better than before. The difference between the two is how they communicate with the reader. You have Michael Dell, CEO of Dell Computer Corporation who speaks mostly common sense. This chapter was an easier read for me. Then you have Andy Grove, CEO of Intel who speaks more on the senior management level and adding common language of everyday people in the mix. Michael Dell speaks of cutting out the middleman to ultimately increase your bottom-line, while Andy …show more content…
I would say getting all the stakeholders involved. Research is the key to getting to the top and staying on top, just as communication with everyone in the company. As a leader in the military I would always say I never ask my people to do something I'm not willing to do myself. I was making the decisions but getting input from the people and working with the people. The name of the company really says it all…Intel needs intelligence from others to stay a billion dollar company. Dell says stay as close as you can to your customer and get "key" (ones spending the most money) involved in decision making ideas as often as you can. "Streamline" or cut out as many processes as you can to make it as easy on the customer to buy and use the product. Last but not least you always need to have a plan. Grove says, “An ever changing company will thrive even in bad times”. Decide and take action, basically have "heart" in everything you do. Ask yourself or others simple questions to see if it makes sense. "Skepticism" is looked at as something good in a company. One important aspect in both chapters is getting feedback from those that count and matter. Both good and bad feedback is a plus as long as you do something with it.


Kramer, J.A. (2003). Place the costumer at the computer at the epicenter of the business's model. In What the Best CEOs know: 7 exceptional leaders and their lessons for

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