Porter's Five Forces Analysis Of Camera Industry

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Source: Primary Research, Secondary Research, and AMR Analysis

Commercial vehicle market for vehicle cameras is growing at a high rate owing to its extensive use of vehicle cameras among medical, tourism, and entertainment industries. Advantages of vehicle cameras such as monitoring behavior of drivers and passengers, avoiding road accidents, and collecting evidence in case of accidents are expected to boost the market growth in the commercial sector. Various major companies such as DCS Systems Ltd., AIPTEK International, GoPro, Inc., Garmin International, Inc., Transcend Information, Inc., are involved in the manufacture of commercial vehicle cameras. In addition, market opportunities for private vehicle cameras is expected to experience high demand due to the increasing need for safety and increased buying capacity of consumers. Cameras placed in these vehicles can be used to avoid vehicle robberies, road accidents, and parking accidents.

3.3 Porter’s five force analysis
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This model illustrates the market scenario based on the bargaining power of buyers & suppliers, threat from substitute products, threat of new entrants, and the degree of competition. Original equipment providers, software providers, and system integrators are the suppliers in this market. The buyers include government organizations, defense organizations, and commercial vehicles, and private vehicle

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