Coke And Pepsi Advertisement Analysis

Compare to the advertisement of Coke Cola and Pepsi, both corporations have the same purpose. The aim of the advertisement is to sell the product for the customers. At the same time, advertising is kind of tools to attract the customer to purchase the Cola. The advertising of both companies has unaccountable advertising, they try to use advertising to attract the person. In both advertising, which shows some attractions represented the product features. The advertising which appears in the picture is one of attracting advertising. In the picture, both ladies are taking a cola and smile on the face. consequently, as can be seen that the advertisement of Coke and Pepsi has a common feature is the colas can make customer happy. On the other hand, due to two ladies who smile at advertising show the Coke cola and Pepsi is tasty for them. The reason is that they make a gesture to show the Cola is really good. In otherwise, they feel satisfied to drink the Pepsi or Coke because of the smile. Therefore, the two companies have some similar features. In contrast the advertising of coke and Pepsi company, there is the most difference in both of the advertisements.
The difference in bith advertisement can take 3 parts of the analysis. In the first part, the differences in advertisements are from visual …show more content…
At the same time, there are many of difference between coke and Pepsi. Colors and ladies show different meaning. Also, Pepsi and coke cola have different strategies, though two generations of salespeople present the product. Also, there have some similar features such as same purpose of sale product and smile faces means tasty and satisfying. Also, comparing and contrasting of two advertisements, we can see coke cola are more classical, but the Pepsi is more creative on the advertisement. Therefore, the advertisement of coke and Pepsi can attract a different kind of