Cognate Strategies In English

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Cognate strategies according to McLean are the method used to promote understanding, which can be applied to public speaking and also excellent to develop good writing. The nine cognate strategies mention are clarity, conciseness, arrangement, credibility, expectation, reference, tone, emphasis, and engagement. In this essay, I am going to discuss five out of the nine cognate strategies and also describe how these strategies have been implemented in my own writing in the past.
A speaker, who has excellent ideas to pass across to his or her audience need to also ensure that the ideas are clear, if not the speech will be a total failure. Therefore, clarity strategies that include our word choices (simple, single and concrete words), how we say the words and the arrangement help the audience to decode the message, understand its entirety promptly and to react if necessary without having mixed feelings or emotions. (Varyani, 2016) For example, I will definitely make sure that your orders are packaged and sent out to you on time so that you can get them before Christmas.
Arrangement strategies are ways by which a speaker gathers and presents information in an orderly, hierarchical and placement form. The order may contain visual or verbal elements that allow the audience to correctly interpret the structure, sequence, and relationships among
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In this strategy, it is necessary to know how to connect ideas with words such as though, although, most importantly and so on and so forth; repeat and rephrase and arrange our points in hierarchical order. (McLean, 2010, p. 471) For instance, when I say, most importantly it is great to know that LEADERS are not born but MADE. Most importantly and my capitalized word are my emphasis in the sentence

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