Coffee Shop Ethnography Paper

An ethnography is an analytical and qualitative research that study people and culture. Social interaction involves the interchange and actions between individuals or groups and makes the building blocks of society. In human interaction, there is a constant exchange of nonverbal and verbal communication. Nonverbal communication involves communication without a spoken language and includes facial expressions, eye contact, gestures, spatial differences,body position and posture known as body language. Nonverbal communication is informative when observing and analyzing interactions and how individuals react to each other. Additionally, the culture of a people or establishment may highly influence the non verbal communication that occurs between members of that culture. In addition, particular cultures may …show more content…
The neutral color pallet of different shades of beige, light brown, grey and wood accents covered the store and is attractive in appearance. In addition, the light stained wood tables and darker stained wood chairs filled the grey tile floors of the well lit coffee shop. The tables are filled with the image of a green and white siren printed on each cup. Saturating the visual field, there is no denying an individual has step foot into this establishment. The aroma of coffee filled the air and the sounds of Bon Iver, Ben Howard and Otis Redding created an ambient environment. What draws people of different backgrounds to spend their valuable time at this establishment? The simplicity of the coffee shop allowed for the creation of a diverse environment. Customers filled the space for numerous reasons including to study, work and to socialization. Although there may be a bias or a stereotype of those who come or drink at this local shop, there was not a set of typical characteristics that portrayed the average customer. There were customers of all genders, races, ethnicities and