Codes of Ethic: A Comparison Between The Gap and Starbucks
Companies establish a code of business conduct in order to disclose the way they intend to operate. In addition, The Clarkson Centre for Business Ethics (as cited in Why Have a Code of Ethics, 2009) noted that “codes of conduct offer an invaluable opportunity for responsible organizations to create a positive public identity for themselves, which can lead to a more supportive political and regulatory environment and an increased level of public confidence and trust among important constituencies and stakeholders.” Both the Gap and Starbucks are Lovemarks with a remarkable global presence and a commitment to the community. In consequence, their code of conduct constitutes a possibility to showcase their mission statement and be a reference for internal decision making. While, The Gap communicates most effectively information and content in their code, Starbucks’ is more readable.
First of all, it is an irrefutable fact that both companies’ commitment towards communities around the world is outstanding. However, the way this is portrayed is distinct. The Gap’s code of business conduct does not possess a welcome letter. Nonetheless, Starbucks’ does. Besides this, The Gap communicates information while using vibrant …show more content…
However, the San Francisco-based retail chain does fail in providing limited information to employees based abroad. Even though e-mails are displayed, Starbucks has done a better job. While providing contact information and additional resources for staff, telephone numbers abroad are also included. detail affects The Gap’s code deeply because it does not showcase one of the company’s main values, which is diversity. Additionally, it subtly can send an erroneous message to personnel from different cultures or abroad. Nevertheless, Starbucks did consider this detail while designing their Code of
Companies establish a code of business conduct in order to disclose the way they intend to operate. In addition, The Clarkson Centre for Business Ethics (as cited in Why Have a Code of Ethics, 2009) noted that “codes of conduct offer an invaluable opportunity for responsible organizations to create a positive public identity for themselves, which can lead to a more supportive political and regulatory environment and an increased level of public confidence and trust among important constituencies and stakeholders.” Both the Gap and Starbucks are Lovemarks with a remarkable global presence and a commitment to the community. In consequence, their code of conduct constitutes a possibility to showcase their mission statement and be a reference for internal decision making. While, The Gap communicates most effectively information and content in their code, Starbucks’ is more readable.
First of all, it is an irrefutable fact that both companies’ commitment towards communities around the world is outstanding. However, the way this is portrayed is distinct. The Gap’s code of business conduct does not possess a welcome letter. Nonetheless, Starbucks’ does. Besides this, The Gap communicates information while using vibrant …show more content…
However, the San Francisco-based retail chain does fail in providing limited information to employees based abroad. Even though e-mails are displayed, Starbucks has done a better job. While providing contact information and additional resources for staff, telephone numbers abroad are also included. detail affects The Gap’s code deeply because it does not showcase one of the company’s main values, which is diversity. Additionally, it subtly can send an erroneous message to personnel from different cultures or abroad. Nevertheless, Starbucks did consider this detail while designing their Code of