Coca Cola History

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In 1866 the curiosity of a pharmacist from the state of Atlanta, Dr. John S. Pemberton led to him creating a distinctive taste. The taste was so distinctive that it was in question for it to be sold in soda fountains. Dr. Pemberton then took his distinctive taste to a very good friend of his, Frank M. Robinson which was also a pharmacist. They both added carbonated water and sampled the drink to get reviews back on their work. When watching the people from the community gives good reviews on the creative drink they decide to take it to the next level of becoming business partner. Both Dr. Pemberton and Dr. Robinson named the drink Coca-Cola and made its trademark, which is still used today. Two years before Dr. Pemberton death in 1894, he …show more content…
Pemberton for the price of 2,300 dollars. After Dr. Pemberton death his family still held responsibilities for the company, however on the day of Dr. Pemberton funeral Dr. Candler took the advantage to negotiate with Mrs. Pemberton about the company and who was going to take control. Although Dr. Pemberton had left his work to be continued by his son Charlie, Candler still made his way into owning the trademarks of Coca-Cola in which Mrs. Pemberton sold for 300 dollars at the time. On June of 1894 Charlie was found unconscious, he was immediately rush to Atlanta’s Grady Hospital where he was pronounce dead ten days later at the age of 40. After Charlies death because he was the only other Pemberton that owned part of the company, Dr. Candler became owner of what the Pemberton’s owned along with the other parties. In the late 1890 the carbonated, high fructose, corn syrup, caramel color, phosphoric, natural flavors, caffeine drink was Americas number one soda fountain drink nationwide. Candler aggressive marketing toward the company led to him raising the profit of Coca-Cola from 1890-1900 of 4000 percent. Coca-Cola success was more in the advertising part both Pemberton and Candler made sure that everyone had a taste of Coca- Cola. When advertising it Candler made sure he sold syrup to those companies with license to sell soda. Today Coca-Cola is viewed as one of the most …show more content…
An advertisement from the 1890, where a model, Hilda Clark is sitting in formal 19th century attire advertising the famous soda the ad is titled “Drink Coca-Cola and the cost which cost five cents, this occurred from 1886 -1956. As time went on Coca- Cola was going up on its upcoming wealth. Getting great reviews on how great of a drink it is. Today, the serving of Coca-Cola beverages is approximately 1.9 billion

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