*“Brotherly Love” Salman Alarfaj*
The video has presented the cultural atmosphere of the time, and the brothers love in all the times. The colors, voice, and music are the great blend of the thought to …show more content…
They are quite disappointed because of that, and the hot weather makes the guy feel depressed. However, the girl thinks up with the creative idea, and she brings the guy to the top of the bay where he can witness the green trees and the blue sea. There is a small-floating pub below the sea, and the girl whistles to signal for a male waiter. He brings a couple of Cokes, and let them below the floor of the pub. The two friends jump down from the top of the bay to the water and swim up to the pub to take their Coke. They really enjoy their Coke and immerse into the natural environment of the sea. The commercial ends with the combinations of videos about many friends enjoy their summers and their Coke in different ways. In addition, the slogans: “my #BestSummerCoke, What’s yours?” and “TASTE THE FEELING” are conjunct with the end of the …show more content…
Coke confirms the image of the product by the compilation of the summer’s weather and the Coke image. These images show that Coke is always one of the best choices of beverage in the summer, and many people usually choose Coke for their trips instead of another beverage’s brand. When the girl thinks up the interesting idea, the music is also gradually opened up with a vibrant tone. The music makes people’s feeling fun and excited about what will she do, and where will she come. Music is a device of pathos, simply because the song eliminates the discouragement, and brings happiness to audiences. The girl takes the guy to the better place where the guy feels more interesting and curious. This ethos shows that if people are going to buy Coke, they will be taken to a wonderful place, such as the place of cool air and the sea in the commercial. When they stand at the top the bay, the attractive view of nature makes audiences feel venturous. Pathos is again used to explore and convince the audience about the feeling of conquering challenges to get the final destination of the trip. The girl whistles to signal the male seller to put a couple of Coke on the floor, and they are ready to jump down to the sea. This action evokes to the ethos, due to the