The Theory of Club Orange Utility
For this economic log I decided to do something different, an experiment using myself as the test subject. I’ve been taught a lot about utility both in my undergraduate years in my masters and it is a theory that has always fascinated me. I always wanted to test this theory myself but have not had the resources - until now. I am sure you all know by now I recently entered a competition on Facebook to win a year supply of Club Orange, which was my favourite drink. To my dismay, I actually won the competition and on the 12th of October six crates, six by four or 144 units of Club Orange arrived at my back door. My experiment was to consume at least one 500ml bottle a day for a week and measure my level of satisfaction …show more content…
It was a time when patients who had stomach ulcers got violently ill. Many had their stomachs removed while other bled to death. Dr Marshall knew himself that there was a simpler treatment for stomach ulcers and been working with Robin Warren who discovered that the cause of stomach ulcers was helicobacter pylori. By biopsying patient’s guts and culturing bacteria, he discovered that the cure for stomach ulcers was readily available in the form of antibiotics. However, gastroenterologists were flippant towards this discovery and named stress as the main cause. Dr Marshall took it one step further. Since he could not make his argument using animals as test subjects, he moved onto the next best, a human test subject. Because it was forbidden to test on people, he conducted the test on himself. He drank a helicobacter pylori broth then biopsied his own gut proving that it was, in fact, bacteria that a primary cause of …show more content…
If I happened to consume more than one bottle a day, which did happen. I would record both levels of satisfaction out of ten and include the mean in my final results.
The results were as expected. As the more I consumed a unit of Club Orange over the one week period my level of satisfaction decreased at a staggering rate. The initial two days we as expected in that I received the most satisfaction. From then on my satisfaction decreased at a rapid rate to a point that I was delighted to be drinking water again.
If I was to conduct such an experiment again I think I would consume the good at the same time for the duration of the experiment. So that all other variables would remain the same such as time since last consuming the good, which could have played a role as to my rapidly falling satisfaction. I possibly should have kept drinking thee same flavour for the week but I fear my level of satisfaction would have decreased at an even faster rate. However, I do not intend to conduct another experiment as such for a very long
For this economic log I decided to do something different, an experiment using myself as the test subject. I’ve been taught a lot about utility both in my undergraduate years in my masters and it is a theory that has always fascinated me. I always wanted to test this theory myself but have not had the resources - until now. I am sure you all know by now I recently entered a competition on Facebook to win a year supply of Club Orange, which was my favourite drink. To my dismay, I actually won the competition and on the 12th of October six crates, six by four or 144 units of Club Orange arrived at my back door. My experiment was to consume at least one 500ml bottle a day for a week and measure my level of satisfaction …show more content…
It was a time when patients who had stomach ulcers got violently ill. Many had their stomachs removed while other bled to death. Dr Marshall knew himself that there was a simpler treatment for stomach ulcers and been working with Robin Warren who discovered that the cause of stomach ulcers was helicobacter pylori. By biopsying patient’s guts and culturing bacteria, he discovered that the cure for stomach ulcers was readily available in the form of antibiotics. However, gastroenterologists were flippant towards this discovery and named stress as the main cause. Dr Marshall took it one step further. Since he could not make his argument using animals as test subjects, he moved onto the next best, a human test subject. Because it was forbidden to test on people, he conducted the test on himself. He drank a helicobacter pylori broth then biopsied his own gut proving that it was, in fact, bacteria that a primary cause of …show more content…
If I happened to consume more than one bottle a day, which did happen. I would record both levels of satisfaction out of ten and include the mean in my final results.
The results were as expected. As the more I consumed a unit of Club Orange over the one week period my level of satisfaction decreased at a staggering rate. The initial two days we as expected in that I received the most satisfaction. From then on my satisfaction decreased at a rapid rate to a point that I was delighted to be drinking water again.
If I was to conduct such an experiment again I think I would consume the good at the same time for the duration of the experiment. So that all other variables would remain the same such as time since last consuming the good, which could have played a role as to my rapidly falling satisfaction. I possibly should have kept drinking thee same flavour for the week but I fear my level of satisfaction would have decreased at an even faster rate. However, I do not intend to conduct another experiment as such for a very long