Management Case Study: Cj's Brewing Company

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Company Overview

Carey John founded CJ’s Brewing Company in 1997. “CJ’s is all about brewing Michigan made beer, single-handedly and offering a variety of delicious beer-friendly dishes made with the freshest hops and ingredients” (CJ’s Brewery, 2015). Restaurants in the corporate organizations demand a specific hierarchy of positions in order to cater to all the emerging needs of the customer service business. The primary purpose of the case study is to present CJ’s Brewing Company’s business structure, leadership and management style, and how to increase productivity.

Current Business Structure & Management

CJ’s Brewing Company has many levels of management to maintain smooth business operations. In order for a
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CJ’s general manager, Bill is also responsible for daily orders and sale summaries, to ensure that restaurant meets all legal requirements and successfully communicating with the owner. Since CJ’s Brewing Company is a large establishment, assistant managers are included in the organizational structure to help the general manager execute managerial duties of all restaurant operations. A assistant front of the house manager remains on the floor and maintains communications directly to the general …show more content…
Typically, leaders must obtain effective communications skills to successfully communicate with several different groups. Leadership is present at CJ’s Brewing Company, when managers speak to employees; they use a more directive style when delivering information and direction. A more directive style of communication is always known as low-context communication. Low context communication is defined as an explicit message given directly and may be given in more than one way to ensure understanding by the receiver (Chaney & Martin, 2011). It is generally important for the general manager to provide feedback on performance to employees to maintain effective restaurant operations and communication. As a manger, it is essential to understand all different types of leadership models, so you can lead a company in the right direction to succession. The four leadership styles present at CJ’s brewing company are, telling, selling, participating, and delegating. The general mangers directs their employees to specific tasks, provide information and communication with followers, work with the group and shares decision-making obligations, and lastly delegating the final

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