Chronic Knee Pain Video Analysis

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Recently, NBC nightly news showcased a news from by public relations efforts. The news frame is called “FDA Approves New Treatment For Chronic Knee Pain”. Although this video is shown on a major national news site, it is sourced from public relations professionals. Throughout the video, they follow a woman with chronic knee arthritis. She begins by explaining the pain and then the narrator describes her extensive medical treatment before she had the new treatment. Continuing, the narrator explains that the FDA recently approved the new drug. Finally, the news clip releases the name of the product as coolief. First, needles are placed in the knee and then that freezes the nerves to stop the pain. Although the arthritis will not disappear, …show more content…
The video starts with a large riot near the Kremlin or the heart of Moscow. Clearly, the message is to show distain for the current president of Russia, Vladimir Putin. As the police push the crowd further away from the center of town, the riot continues to denounce Putin. The riots began, because Alexei Navalny, an opposition leader, told his followers to demonstrate their views against Putin publicly. Although Navanly planned to attend the demonstration to support Russia as a whole, he was arrested near residence and sentenced to 30 days in jail. Navanly’s followers learn his views from his YouTube channel, which showcases the immense wealth of the government. Desperately, the public wants Nevanly to run for president, but he can’t run for office. The government has banned him from running for president, because of corruption charges. Finally, the video clip explains that Nevanly might be one of the last influential people against Putin. Others that have been against Putin have mysteriously been killed. These people include Boris Nemtsov, who was shot near the Kremlin and Anna Politkovskaya, who was shot inside her elevator. Although Vladimir Kara-Murza was poisoned twice, he survived. During the riot, the top television station featured Putin showing students his office and not the riot at

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