Chick Fil A Marketing Plan

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Chick-fil-a is a Christian based company, and family owned. Truett Cathy opened up the first chick-fil-a restaurant in Atlanta, in 1967. Chick-fil-a has rapidly grown across the U.S. with over 2000 different locations in 43 states. It has grown to be the largest quick-service chicken restaurant in the U.S. There sales in 2015, was over $6 billion. Many of chick-fil-a’s restaurants celebrate family night and kid night. They have given over $68 million to over 700 charitable organizations to many different organizations. Chick-fil-a has helped out with working students to get scholarships for college. They believe in treating every customer with dignity and respect, like they deserve. Chick-fil-a created the very first boneless chicken sandwich.

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