Chick-Fil-A Case Study

Improved Essays
Thank you for your response pertaining to business strategy. I have always heard this term but I did not fully understand what it meant. With the help of your discussion, it helped clarify the meaning as well as the significance when dealing with business. While reading your response and conducting my own research, one concept that I felt that should have been included deals with the emergence of digital business strategy. With the increase in technology and the presence it has in business and in our everyday lives, this is a concept that is growing with importance. Digital business strategy is defined as the organizational strategy formulated and executed by leveraging digital resources to create differential value (Bharadwaj, Sawy, Pavlou, & Venkatraman, 2013). There have been massive improvements with information, communication, and connectivity technologies which have created new functionalities. This has pushed …show more content…
Even though it is not written in their business plan or involved with the overall business strategy, they have faced many issues with regards to the company’s support of certain genders and marriage issues (Rowe, 2013). Based on your definition of business strategy, it is the company’s ability to make decisions that create a competitive advantage in the marketplace. Even with having a strong hold over consumers with regards to their food products, these negative factors could eventually hinder their advantage over their competitors if their competitors feel differently or do not have their opinions pointed out in public. Genesis 1:27 states, “So God created mankind in his own image, in the image of God he created them; male and female he created them”. This means that God created us as humans, so therefore we have no place to judge others because they too were created by

Related Documents

  • Improved Essays

    Chipotle faced some issues that posed a threat to the company. One issue was that some of the suppliers did not supply them with 100 percent farm raised food and animals. They were heavily criticized for not living up to the Food With Integrity mission. This is a problem Chipotle definitely needed to fix in order to win costumers over and also gain new ones. Another issue was that the company grew and expanded rapidly, however, they encountered financial challenges while trying to raise funds to open new branches.…

    • 221 Words
    • 1 Pages
    Improved Essays
  • Improved Essays

    Chick-Fil-A Case Study

    • 556 Words
    • 3 Pages

    Chick-Fil-A is the largest quick-service chicken restaurant chain in the United States, however CFA is limiting it self from reaching the full capacity of other chicken based fast food restaurants. Although they have a solid base here in the U.S. a company so successful could greatly benefit from a more diverse outlook. Since 1986 the company has experienced gradual growth and is currently concentrating its US expansion to Western and Northeastern states. As of now, the company has no intentions of international expansion. CFA is also a Christian based company, and is very public about its beliefs; In fact it is the basis for which they attribute their success, and excellence.…

    • 556 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Both Chipotle and Chick-fil-A have similar philosophies about fresh and organic food supplies. The two fast-food restaurants are used to analyze internal processes, concepts and tools. A flowchart is depicted to show a visual representation of the original supply chain that may have led to Chipotles food contamination crisis. An additional flowchart is included to suggest an improved way to supply the Chipotle restaurant chains to prevent such an incidence. Chick-fil-A is analyzed and a flow chart is presented to evaluate how the manufacturing process can be improved to remain competitive.…

    • 1043 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    The political context of Chick-fil-A culture and service tradition in their restaurants is to treat every person with honor, dignity and respect, regardless of their belief, race, creed, sexual orientation or gender (Grinberg, 2003). Chick-fil-A was in the spot light over same-sex marriages. Being a Christian family, same-sex marriages is frowned upon but they would never refuse someone service because of their sexual orientation. They do not let their personal beliefs be a political issue and focus on their charitable giving instead of political controversies. The core values for Zaxby’s are to be guest focused, develop talent, operational excellence, and continuous improvement.…

    • 717 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Case Study Of Chick Fil A

    • 719 Words
    • 3 Pages

    CHICK-FIL-A THE PROBLEM: How do you convince consumers to try a “healthier” tastey chicken sandwich instead of buying “fast food?” SOLUTION: Cause a spectacle Background Chick-fil-A’s signature product is the chicken sandwich, served primarily during the lunchtime daypart. This means the restaurant chain competes on one of the fiercest battlegrounds – the fast food restaurant market.…

    • 719 Words
    • 3 Pages
    Improved Essays
  • Decent Essays

    Chick-fil-An additionally supports many kinds of athletic and community events. On a national level, Chick-fil-A promotes two critical college football games, the Chick-fil-A Kickoff Game and the Chick-fil-A Bowl. The sponsorships permits Chick-fil-A to put their name before a setting that is watched by millions nationwide who might be athletes themselves or just simply sports fans While Chick-fil-A's principle target market is families especially kids, their auxiliary target market is athletes, sports fans and active people.…

    • 76 Words
    • 1 Pages
    Decent Essays
  • Decent Essays

    Chick-Fil-A Case

    • 440 Words
    • 2 Pages

    Problem Chick-Fil-A has been facing serious problems due to their anti-gay activism since 2012. The very famous fast food chain donated around $2 million to anti-gay organizations back in 2010 which is causing trouble for the company as well. Chick-Fil-A President Dan Cathy tried to justify the company's attitude towards the LGBTQ society by bringing the Christian concept of 'traditional family'; however, the opposers still call it an act of injustice and inequality. Short term and Long term Goals The criticism Chick-Fil-A is facing is very crucial for the company since it is impacting the company's reputation. According to the president, the company has its traditions and values which are ought to be followed.…

    • 440 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    Chick Fil Research Paper

    • 633 Words
    • 3 Pages

    Chick-fil-a located on 1262 Northlake Blvd, Lake Park, FL 33403 is an amazing break from the traditional fast food chains most of us are accustomed to. The warm and inviting environment mixed with the savory food is why they get five stars in my book. Although they specialize in chicken, they also serve salads, ice cream, and milkshakes. Along with their delicious lemonade and sweet tea. Their authenticity doesn't stop with their chicken sandwich they also have their own sauce to go along with it.…

    • 633 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Environmental Factors Outside forces affects business greatly. Below is an analysis of the environmental forces that have affected and are affecting Chick-fil-A on a daily basis: Competitive 1. Constantly competing with other fast food chains that may offer variety and sit-down restaurants. 2. Without the substitutes there could be potentially harmful lost profits.…

    • 614 Words
    • 3 Pages
    Improved Essays
  • Decent Essays

    Most of the time, I identify myself as an average teenage girl. A girl that is not the best at driving and likes to eat a lot of Chick-Fil-A. But then I remind myself that I am not average; I am anything but average. I have already overcome major obstacles in my life that other students my age probably have never even thought about. Being a child of a recovering alcoholic and a victim of foreclosure, I have a different outlook on the world.…

    • 499 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    “Hello, may I take your order?”, spoke the lady through the drive through speaker. “Yes, I would like a small Cheeseburger please.” “Would you like a side of cholesterol and a large cup of a sugar induced coma to go with that?” Essentially when ordering food from a branch of the fast food industry, this is what we are ordering. “The rise in the fast food industry has been linked to rising cases of obesity.…

    • 1409 Words
    • 6 Pages
    Improved Essays
  • Improved Essays

    During my time in high school, I have realized what I am truly passionate about. When I’m not at school or working at Chick-fil-A, my time is almost entirely devoted to band. I am also always looking for ways to create a more sustainable and environmentally-friendly space. Environmental awareness and music make me the happiest in my life. I’ve spent roughly 1,300 hours taking part in my high school marching band program.…

    • 430 Words
    • 2 Pages
    Improved Essays
  • Decent Essays

    Chick-Fil A Short Story

    • 298 Words
    • 2 Pages

    When we walked in to the union there are different varieties of smells all around me. People are sitting down talking and eating you also see lines to the left and right. When I took look over at the empty space where Chick Fil A was I see KoFusion. At that point I want to just take off running to KoFusion like I was a little kid at Disney world. As Soon I walked up to the restaurant there was a long line, that happy feeling that I had went away fast very fast.…

    • 298 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    When I was little, I wanted to be a chemist. I imagined myself in the lab coat and with goggles on, carefully pouring electric blue liquids and jade green foam back and forth into various containers, until something had exploded and I had discovered the best way to make flowers the size of people. As I grew up, I lost this fantasy, but I gained more knowledge on how I wanted to influence the world. Funnily enough, I discovered what I really wanted to do when I started working at Chick-fil-A during the summer before my sophomore year. All of my friends had warned me against working in fast food, quoting horrible smells and ridiculous customers and tons of grease.…

    • 1075 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Fast Food Nation: Final Exam 1. Schlosser paints quite a dire picture for how teenage workers are treated in the fast food industry. He describes how teenage workers are force to work long hours, even 12-hour shifts, after school and on the weekend, often in robbery-prone conditions. To make matters worse, the fast food industry is process-oriented and requires very little learned skills which lessen the teenager ability to negotiate working hours, salary, or others working conditions. Schlosser noted how the part-time nature of fast food work, and the high turnover rates also gave the workers little negotiating ability (p. 75).…

    • 1171 Words
    • 5 Pages
    Improved Essays