Lesson learned 3: Organization or food industries should invest in employing expert’s inspectors, followed strict food protocols or performed good quality control at every stage of the food production chain. Otherwise, they will in turn paid or spent more in case there is severe foodborne outbreaks. The example of Jack in the Box restaurant where USDA found that Jack in the box was not cooking the hamburgers at the 155 degrees required by the state (“Jack in the …show more content…
Faulty diffusion, shifting from facts during pre-crisis or during a crisis can be very damaging to the company’s image and creating an atmosphere of fear and doubt. For example, Monsanto knew all the facts and fear about (GM) products, but did not address them instead they were quick to introduce their new product; the (GE) wheat products (Lyonga, 2005). Therefore, Monsanto for six years, never succeeded to have GM crops approved for import or cultivation in Europe. And in the US or Great Britain, people were afraid and suspicious of Monsanto (GM) products (Nestle,