Charter Communications is a medium that offers cable, telephone, and internet services. In regards to print, It should target in particular adult males more than any other demographic. Because, this group more than likely reads the paper more than anyone else. But, there are advantages and disadvantages to advertising on newspapers and magazines. First, Magazines would boost interaction from women and the company would get additional revenue for the number of subscriptions sold. These two results are advantages now let's get to the disadvantages. Charter faces the possibility of paying fees in order to get advertisement in the magazine. Next, the target market for electronic media should be focused on adult women and men. To be more in depth,
