Channel Dis Nike Essay

3425 Words Mar 10th, 2014 14 Pages
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DOMINATING TYPE
a) My company would use its influence over its ICI to get its channel conflict management ideas accepted. b) My company would use its authority over its ICI to make a channel management decision in its favor. c) My company uses its channel-related expertise for its ICI to make a channel management decision in its favor. d) My company is generally firm in pursuing its side of channel management issues comparing to its ICI. e) My company sometimes uses its channel-related power to win a competitive channel situation with its ICI.

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c) My company would negotiate with its ICI so a compromise can be reached regarding its ICC management. d) My company would use "give an take" so a compromise can be made regarding its ICC management with its ICI.

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July 2003/Vol. 46, No. 7 COMMUNICATIONS OF THE ACM

parties. Conflict that is detrimental to an organiza- channel decisions answer the ICCM questions, each tion must be reduced or eliminated. To this end, organization can identify its predominant Internet researchers have developed several conflict manage- channel conflict management style through averaging ment strategies. One major effort applies the concept all scores and performing basic statistical calculations.1 of concern to the arena of conflict management. Indi- If two or three styles are found to have similarly high viduals’ concerns are defined as their needs, desires, scores, a focus group study may be used to select formal objectives, and standards of behavior. which is most appropriate. Recently, Rahim developed a general model [7] of Stage II. Searching for conflict management that Concern for Self Other Success Cases integrates previous efforts; it LOW HIGH After identifying a company’s consists of two concern Obliging Integrating channel conflict

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