People have changed to a great extent over the course of history, and as we change, the items we use change with us. The things that have changed the most are the things we use on a daily basis. One of these commodities that has changed a lot, is shoes. We have come a long way from sandals, being that now we have sneakers that lace by themselves by applying just a little pressure to the heel. Since shoes were first introduced to the world, they have evolved at an incredibly fast pace. An iconic step in the history of shoes was the introduction of the sneaker.
Since sneakers were invented, many different styles and types of technology, some successful and some not, have been used to make them even better. People have also impacted sneaker development by designing historic shoes and doing …show more content…
In 1972, Nike, named after the Greek goddess of victory was founded. Bill Bowerman and Phil Knight saw the rising demand for running shoes, so they supplied that need, and did it well. (Brandapalli) Nike produced running shoes unlike any other, and they would just keep getting better. In 1978, Bill Bowerman patented his waffle-sole concept. These soles were put on running shoes to give better grip. (Kratochwill)
By the end of the 1970s, nearly every jogger and runner nationwide wore sneakers with a swoosh on the side. You could say the shoe became very popular, and this took Nike to another level, but while they have had success by this point in time, they weren't done yet.
In the early and mid-1980s, Nike brought on the two most influential people on the sneaker industry that there have ever been. Nike picked up their first athlete in 1984, when they signed Chicago Bulls rookie and North Carolina native, Michael Jordan, to the first major endorsement and sneaker deal between an athlete and shoe company. The iconic deal was worth
$2.5 Million for 5 years. (Endorsers) The Jordan signing revolutionized the sneaker industry as
Since sneakers were invented, many different styles and types of technology, some successful and some not, have been used to make them even better. People have also impacted sneaker development by designing historic shoes and doing …show more content…
In 1972, Nike, named after the Greek goddess of victory was founded. Bill Bowerman and Phil Knight saw the rising demand for running shoes, so they supplied that need, and did it well. (Brandapalli) Nike produced running shoes unlike any other, and they would just keep getting better. In 1978, Bill Bowerman patented his waffle-sole concept. These soles were put on running shoes to give better grip. (Kratochwill)
By the end of the 1970s, nearly every jogger and runner nationwide wore sneakers with a swoosh on the side. You could say the shoe became very popular, and this took Nike to another level, but while they have had success by this point in time, they weren't done yet.
In the early and mid-1980s, Nike brought on the two most influential people on the sneaker industry that there have ever been. Nike picked up their first athlete in 1984, when they signed Chicago Bulls rookie and North Carolina native, Michael Jordan, to the first major endorsement and sneaker deal between an athlete and shoe company. The iconic deal was worth
$2.5 Million for 5 years. (Endorsers) The Jordan signing revolutionized the sneaker industry as