Case Study Bob's Supermarket

1. There are several challenges in the economic environment that present a lot of challenges for Bobs. Some of these challenges are externally generated while others are internal. Moreover, the small size of the firm and its financial muscles contribute highly to the challenges. Bob has encompassed the challenge of focusing on what customers want that is not only competitive but also of high quality. All the rival supermarkets are focusing on price hence there have not been able to distinguish themselves from each other. Pleasure and community have surfaced as the new area of battle for Bob 's supermarket. Community in this context refers to the importance of individuals in the local neighborhood. Moreover, quality is a vital element for pleasure, and it entails self-gratification and enjoyment of life.The use of technology in providing information concerning the profitability of …show more content…
For an instant, the wage had been 5.15 US dollars for quite some time but in 2007 it increase to 5.85 US dollars, and 6.55 US dollars in 2008 which were followed by the financial crisis that the country had ever experienced. The following year, it rose to 7.25 dollars. Consequently, it had an impact on most components associated with cost. The smaller size of Bob supermarket made the wage increase to have a more impact on them than their rivals (Parnell, 2014). The small size of the company implied that they neither had written procedures nor policies. Lack of these policies and procedures impacted the sales of the company. For an instant, the assistance at the supermarket stores lacked identification budgets therefore the customers found it relatively difficult to find individuals to consult at the stores. In turn, they switched to other stores that offered better services and this impacted in the revenue flow (Parnell,