In the first third of the article, Cesar Chavez juxtaposes the use of nonviolent and violent protesting to appeal to his audience moral understanding. Chavez exclaims, “We are also …show more content…
Doing so has a correlation to who this article is directed at. Chavez published this article in a religious magazine in hope of targeting people devoted to helping others. Appealing to people’s morals, especially religious people’s morals, his audience is enticed to follow his claim of nonviolence. Chavez guilt’s his readers to appeal to nonviolence because of the inhumane justice that violent protesting has on people. He says, “Those who espouse violence exploit people,” (lines 82-83). Chavez associates those who support violence as inhumane and immoral to guilt his readers of the imperfections that violence has over nonviolence. Chavez appeals to his audiences moral religious duty and humane inclination to show that nonviolence is the most moral and practical way of achieving significant