Cerrvena Striploin Case Study

Improved Essays
A) What pricing strategy will you select? Explain your position.
When evaluating the position that the Cervena products will be looking to gain within the market, a market based pricing strategy was chosen. The chosen pricing strategy is perceived value pricing; this is where the price is based on how the markets values the product (Lee & Carter, 2012). From this, the product can be positioned into the market as to where its value proposition fits based on the estimates of superior quality, image and service. This means that it is not based on cost of production (Lee & Carter, 2012). The explanation of choosing this position is that the Cervena products will try and be positioned at the higher end of the market. This is because the target
…show more content…
However, all products will meet the assured standards and requirements of the Cervena brand.

2.3 Volume
2.3.1 Units of Measurement
1 Kilogram is the unit of measurement for selling the striploin

2.3.2 Number of units
275 units of Cervena striploin is the contract amount

2.4 All volume in the contract will be shipped in 27.5kg lots

3.0 Price
3.1 The price for one unit of product as defined in item 2 of the present contract is established as twelve dollars and seventy-four cents (US dollars) ($12.74 USD) totalling $3,503.50 for this contract with the term of trade FOB. Therefore, all cost associated from when the goods cross the rail of the ship are the responsibility of JMI This price is valid till 10th June 2016

3.2 For orders over 385 units a 5% discount will be applied

4.0 Payment
4.1 Method of payment
The draft method is the method of payment that will be used.

4.2 Payment should be produced against the following documents.
− The 60-day time draft document is written by SFF and issued to JMI after the agreement of terms of sale and
…show more content…
10.0 Force Majeure

10.1 List of situations which are accepted by both parties as the Force Majeure
− Fire
− Flooding
− Earthquakes
Notification should come from the affected party in a timely matter to help develop plans and strategies to best deal with the problem. This is to ensure the minimisation of the impact from the adjustment to the contract or cancellation of the contract.

11 Arbitration
11.1 In the event of disagreement over the completion of the contract, SFF and JMI agree to try all possible common solutions to proceed with completion of the contract.

11.2 In the event that common solutions are not reached, the SFF and JMI agree to submit their disagreement to the International Chamber of Commerce. The decision of this authority shall be binding on both parties.

12. Additional Requirements and Information

12.1 This contract is prepared and signed in four copies in English and Spanish languages, one copy per each party, each copy has the same

Related Documents

  • Great Essays

    1. Goods versus Services. A. ISSUE: Discuss fully whether the contract between the Palermos and Colorado Carpet was primarily for the sale of goods or the sale of serv¬ices. The contract between the Palermos and Colorado Carpet was primarily for the sale of services because the Palermos orally agreed to the purchase and installation of the carpet.…

    • 1318 Words
    • 5 Pages
    Great Essays
  • Improved Essays

    Cynthia Walker v. John A. Lahoski, et al. Critical Thinking Regardless of the dispute of any business transaction there must be a contract, the contract should be a written contract over a verbal contract. This way you will have a clear description of what each party’s intentions and expectations are well both parties are in agreement.…

    • 572 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    THIS AGREEMENT “Agreement” is made on this ___ day of ____ 20___ between Wayne Wannabe, the President and sole employee of Discount Legal Services Inc., to located at 100 N. Navel Ave., Osceola, Pennsylvania and I. M. King of the law firm of King & Queen, P.A. located at 100 S. Navel Ave., Osceola, Pennsylvania as follows: King &Queen, P. A. agrees to employ Wayne Wannabe for paralegal services for an upcoming trail in the matter of the state of STATE OF PENNSYLVANIA v. SPRINKLE which include discount legal service for legal research and document preparation as well as any other consultation services that maybe necessary. King & Queen P. A. agrees to pay Wayne Wannabe $40.00 per hour which will be billed monthly to King & Queen P. A. for all paralegal services rendered during the time of this contracts…

    • 427 Words
    • 2 Pages
    Improved Essays
  • Improved Essays

    Programs will meet/exceed the province’s nutrition standards by providing high‐quality food to students in as cost‐effective a manner as possible. The school will profit 14% from all smoothie sales and pay Bee’z Smootheez the remaining 86%. Bee’z Smootheez can be payed via cash or cheque. Cheques should be made to the order of “Bee’z Smootheez.” Bee’z Smootheez will be payed upon collecting order forms.…

    • 427 Words
    • 2 Pages
    Improved Essays
  • Decent Essays

    Good morning Ron, Yes, it is true that the new MSA#5167010 will expire 04/20/2020. However, CalFire used the MSA # 5137002 that will expire 3/3/2018. The new MSA#5167010 does not allows to combine the two contracts. I have talk to the MSA unit to may be do an exemption and in fact I will schedule a meeting with legal this week to discuss the issue.…

    • 99 Words
    • 1 Pages
    Decent Essays
  • Great Essays

    Vera Bradley market position allows them to strategically employ a pricing skimming strategy. Because of their retail and outlet presence that can charge higher prices initially in the retail space and then decrease the price when the products are moved to the outlet. This strategy allows the retailer to maximize profits in the space where consumers are less price sensitive but also attract a market segment that is more price sensitive. Vera Bradley uses data analytics tool, InsightPricing to manage their business.…

    • 1398 Words
    • 6 Pages
    Great Essays
  • Improved Essays

    Introduction Offer is the first step if you want to constitute a contract. Without offer there is no acceptance and without acceptance there is no contract. There are two main types of offers, which are, the bilateral offer and the unilateral offer. A bilateral offer is an offer given to a specific audience and it targets a specific group or party. While, on the other hand, a unilateral offer is an offer proposed to the public in general and is accepted through conduct or performance.…

    • 1262 Words
    • 6 Pages
    Improved Essays
  • Decent Essays

    Digits-R-Us: Case Study

    • 392 Words
    • 2 Pages

    UNCOLLECTIBLE RECEIVABLES I am a proprietor of a firm called Digits-R-Us. The products and services we sell are Information Technology Solutions, creating customized digital solutions for firms and individuals, the way they want them, when they want them. As proprietor for Digits-R-Us, I would definitely extend credit to cutomers! The reason is simple, since our company will be in the B2B and the norm of transactions in this line of business is usually sales on credit.…

    • 392 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    1. INTRODUCTION In this report, it will be explain the authority and limitations of the Society of Construction Law Delay and Disruption Protocol, and an analysis of impact on programming techniques. 2. SOCIETY OF CONSTRUCTION LAW DELAY AND DISRUPTION PROTOCOL…

    • 775 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    11.0 PRODUCT, PROMOTION, PLACEMENT AND PRICE 11.1 The Foundation of Marketing Strategy Kotex is attributed to analyzer business. It attempts to maintain a stable, limited line product, but carefully follows a selected set of promising new developments. It seldom as a first mover, but often a second or third entrant in product-markets related to its existing market base, which is often associated with a lower-cost or higher-quality product or service offering. Thus, the analyzer strategy is hybrid. Analyzers are concerned with defending via differentiation in quality while at the same time paying attention to new product development to avoid being leapfrogged by competitors with more technologically advanced products.…

    • 1530 Words
    • 7 Pages
    Great Essays
  • Improved Essays

    Two-Sided Contract

    • 1555 Words
    • 7 Pages

    Thought is a fundamental component for the arrangement of an agreement. It might comprise of a guarantee to play out a coveted demonstration or a guarantee to avoid doing a demonstration that one is legitimately qualified for do. In a two-sided contract—an understanding by which both sides trade common guarantees—every guarantee is viewed as adequate thought for the other. In a one-sided contract, an understanding by which one gathering makes a guarantee in return for the other 's execution, the execution is thought for the guarantee, while the guarantee is thought for the execution. Thought is the value that is approached by the promisor in return for their guarantee – the cost for a guarantee.…

    • 1555 Words
    • 7 Pages
    Improved Essays
  • Improved Essays

    THIRD ISSUE: RESPONDENT has valid grounds for avoidance of the Sales Contract on 7 July 2014 and 9 July 2014 B.CLAIMANT did breach the Sales Contract on 4 July 2014 and 8 July 2014 I. CLAIMANT breached the Sales Contract for the inconsistency between the Sales Contract and the letter of Credit opened on 4 July 2014 1. The CISG applies to the merits of the case at issue Pursuant to Article 20 of the Sales Contract [Cl. Exh.1, p. 7], “The contract, including this clause, shall be governed by the law of Danubia”. As Danubia is a Contracting State to the United Nations Convention on Contracts for the International Sale of Goods (hereinafter CISG) [R.A., p. 5, para.…

    • 1469 Words
    • 6 Pages
    Improved Essays
  • Great Essays

    Colgate Brand Analysis

    • 1427 Words
    • 6 Pages

    Q1: Define brand. What do brands mean to you? What risks do they cover for customers and business firms? (by Mahnoor Aziz) Ans.…

    • 1427 Words
    • 6 Pages
    Great Essays
  • Improved Essays

    Task 1 Karabo v Simbere The main issue of this scenario is whether a contract had been formed between the two parties. The English law of contract explains a contract as a legally binding or valid agreement between two or more parties with the purpose of creating a commitment. Formation of a valid contract must contain the elements; offer and agreement, consideration and Intention.…

    • 2739 Words
    • 11 Pages
    Improved Essays
  • Improved Essays

    James, Adjou, Sylvia, Bob and Tim (represented by Ian) require identifying and advice as to the applicability of relevant contract and tort/delict principles to the current scenario presented in the problem question. Before proceeding with advising the individual’s, we need to check the validity of the contract and to establish the note displayed on the car windscreen is “Invitation to Treat” (or) “Offer”. The difference between the two is significant and need to be specifically identify, as the ‘invitation to treat’ cannot be accepted legally and an offer is an expression of willingness to contract on the specified terms without further negotiation and which is legally accepted.…

    • 765 Words
    • 4 Pages
    Improved Essays